Rank Ranger has published a new episode of the In Search SEO podcast ‘Using ChatGPT for SEO: Part 2’ featuring Julia McCoy and Ellen Conning. The Rank Ranger team says, “Welcome to the first episode in a special three-part series within the In Search SEO podcast, looking into what SEOs needed to know about Chat GPT. I’m joined by Julia McCoy from Content at Scale, Ellen Conning from Salience, and Alizée Baudez, SEO consultant. In this episode, our panel discusses how to use ChatGPT for SEO, including: What SEOs need to know about ChatGPT Using prompts to train the... [...]
Archive for the 'Search Engine Marketing' Category
Search Engine Journal is hosting a webinar ‘How To Drive Product Page Rankings With A Funnel Of Content & Links’ on Wednesday, June 7, 2023, at 2.00 pm ET. The SEJ team says, “In this webinar, we’ll show you a full-funnel approach to drive product page rankings, using a mix of link building and SEO content marketing. You’ll learn how to: Grow product page rankings after technical & on-page SEO are solid. Connect content marketing & link building to product-level SEO KPIs. Link high-intent keyword content & linkable content for higher SERP rankings.” How... [...]
With search engines announcing new AI integrations and thousands of AI tools coming online every day, it can be tough to sort the fabulous from the flops. Search Engine Journal is hosting a webinar ‘SEO, Marketing & AI: Your Questions Answered By Our Experts’ on Thursday, June 1, 2023, at 2.00 pm ET. The SEJ team says, “In our upcoming webinar, you can find out how others are adapting to these recent changes and making the most of AI. Get the latest on: How AI is impacting search right now & predictions on the future. How SEO pros and marketers are adapting to the latest... [...]
Neil Patel has published a new video ‘My Secrets To Creating an SEO Friendly Website’ sharing useful strategies to create an SEO-friendly website for your business. He says, “In today’s digital landscape, having an SEO-friendly website is paramount to success. A website optimized for search engines can attract organic traffic, improve visibility, and boost online presence. In this YouTube video, we will explore the secrets of creating an SEO-friendly website and guide you through the essential steps. Whether you’re a business owner, a blogger, or a web developer, understanding... [...]
This is a reminder for the SEJ webinar to be held on May 24, 2023. Search Engine Journal is hosting a webinar ‘Is Content The King In Modern SEO?’ on Wednesday, May 24, 2023, at 2.00 pm ET. The SEJ team says, “Join us for an insightful webinar where Carlos Meza, President and CEO of Crowd Content, will share what it takes to form an effective content strategy, while keeping up with modern times. You’ll learn: The role of content in modern SEO. Content strategies that used to work and now don’t. The different types of content you can create to capture more organic traffic. How... [...]
Ahrefs has published a new video ‘Are SEO Conferences Worth Attending?’. The Ahrefs team says, “We asked people at an SEO conference if SEO conferences are worth attending.” Ahrefs [...]
Rank Ranger has published a new episode of the In Search SEO podcast ‘What SEOs Need to Know about ChatGPT’ featuring Julia McCoy and Ellen Conning. The Rank Ranger team says, “Welcome to the first episode in a special three-part series within the In Search SEO podcast, looking into what SEOs needed to know about Chat GPT. I’m joined by Julia McCoy from Content at Scale, Ellen Conning from Salience, and Alizée Baudez, SEO consultant. In this episode, our panel discusses how to use ChatGPT for SEO, including: What SEOs need to know about ChatGPT Using prompts to... [...]
Low Competition Opportunities Low-competition keywords are search queries that have fewer companies and websites overtly competing for high organic rankings with SEO. Search Engine Journal contributor Lee Wilson has published an article featuring four steps to find low competition keywords. He says, “There are a myriad of tools that can be used for keyword research, and it’s important to be able to use those that are free effectively. These include Google Search Console, Keyword Planner, Trends, and direct SERP analysis. Other options include interacting with free versions of tools and... [...]
Semrush contributor Marcus Tober has published an article ‘The State of Search 2023’ explaining major search trends. He says, “We calculated the total traffic trend in 2022 based on the top 50,000 domains in the US from the Semrush .Trends Rank and Traffic Analytics (Clickstream data). On average, these websites received about 140 billion visits per month and, with the mid-year recession in mind, the traffic trend appeared to follow economic activity in 2022. There was a slight decline in the middle of 2022, and a recovery by the end of the year. The Search traffic trend of the... [...]
A localized marketing approach can unlock major growth potential for your business – but it can also be highly competitive. Search Engine Journal is hosting a webinar ‘Why US Brands Lose $2.4B A Year From Local Invisibility’ on Wednesday, May 31, 2023, at 2.00 pm ET. The SEJ team says, “Key insights you’ll gain from the LVI: Factors that drive success in search, reputation, and social media marketing for multi-location brands, with a focus on metrics that correlate to revenue growth. Industry benchmarks for approximately 40 industries covering the full breadth of local B2C... [...]