Video marketing boosts engagement by delivering messages in a dynamic and memorable way, helping brands build trust and connect emotionally with their audience. It also drives higher conversion rates by making content more accessible and persuasive. Social Media Examiner has published the latest Social Media Marketing Podcast episode Video Experiences That Create Loyalty, Engagement, and Conversions’ featuring Luria Petrucci. This episode covers the following: Why Video Experience Matters What is Video... [...]
Archive for the 'Online Video Marketing' Category
In 2025, video marketing is essential for engagement, brand visibility, and conversions. With short-form content and AI-driven personalization, it remains a key driver of digital success. Content Marketing Institute has published an article featuring must-know video strategies and tips for 2025. The CMI team says, “It’s good writing advice and the perfect mantra for expanding video content in your marketing lineup. An even better reason? Eighty-three percent of consumers want to see more videos from brands in 2025. “Video is memorable,” says Brittany Du Bois, content marketing manager... [...]
In-stream video ads play before, during, or after video content, seamlessly integrating with the viewer’s experience. They are highly effective for engagement, brand awareness, and driving conversions. HubSpot contributor Pamela Bump has published an article explaining the benefits and best practices for in-stream video ads. She says, “When done right, there are a handful of perks to in-stream advertising. To find out exactly what the benefits are, I asked video marketing experts for their insights. Ad Sequencing According to Maria Harrison, the President and Co-Founder of Bullseye... [...]
Short-form video visual effects enhance storytelling by adding dynamic, eye-catching elements that capture viewers’ attention instantly. These effects help creators stand out in crowded social feeds and boost overall engagement. Social Media Examiner has published the latest Social Media Marketing Podcast episode ‘Short-Form Video Visual Effects: The Key to More Views and Sales’ featuring Tyler Tometich. This episode covers the following: Why Short-Form Videos Need Visual Effects Examples of... [...]
Short-form videos have revolutionized marketing by capturing audience attention quickly and boosting engagement across platforms. Their shareable, bite-sized nature makes them ideal for brand storytelling and viral campaigns. Social Media Examiner has published the latest Social Media Marketing Podcast episode ‘How to Create a Short-Form Video Series’ featuring Pat Flynn. This episode covers the following: Why Marketers Should Use a Short-Form Video Series How to Develop a Short-Form Video Series... [...]
AI tools for video editing automate tasks like cutting, color correction, and adding effects, making the editing process faster and more efficient. These tools enhance creativity by offering smart suggestions, auto-captioning, and even scene generation. The latest ‘HubSpot Marketing’ video is titled ‘6 AI Tools for Video Editing that Saved Me Hours’. The HubSpot team says, “In this video, I reveal my complete workflow using AI to plan, edit, enhance, and repurpose content without sacrificing quality. Plan better videos from the start with Google Gemini Auto-remove... [...]
Live video marketing boosts engagement by providing real-time interaction with audiences, fostering authenticity and trust. It enhances brand visibility, drives instant feedback, and encourages audience participation. HubSpot contributor Pamela Bump has published an article featuring 25 live video stats marketers should know in 2025. She says, “When it comes to streaming live video, the creative possibilities seem endless. Good news and bad news: Revenue potential just went way up, but the where-to-start factor can feel daunting. Review the most recent live video stats to inform your team’s... [...]
https://www.imnewswatch.com/wp-admin/post-newVideo%20marketing%20in%202025%20prioritizes%20AI-driven%20personalization,%20short-form%20content,%20and%20interactive%20experiences.%20Brands%20leveraging%20immersive%20storytelling%20and%20SEO-optimized%20videos%20will%20dominate%20audience%20engagement..php HubSpot has published an article 45 video marketing statistics for 2025. Precious Oboidhe says, “Recent video marketing statistics show that visual storytelling wins. Video is an increasingly powerful way to communicate your brand story, explain your value proposition, and build relationships... [...]
Search Engine Land contributor Kelly Ayres has published an article featuring seven video optimization tips to boost your organic reach in 2025. She says, “If you’re inspired to ramp up your investment in video, let’s roll up our sleeves and get into optimization. 1. Analyze your current videos Assuming you’ve posted some video content to YouTube, there’s plenty you can learn from and carry forward. Review all published videos to: Assess performance metrics, such as views, watch time, likes, comments, and shares. Identify videos that have performed well and analyze what elements... [...]
Video marketing boosts engagement, enhances brand storytelling, and increases conversion rates by capturing audience attention effectively. It also improves SEO, as search engines prioritize video content, driving more traffic to websites. Search Engine Journal contributor Alex Valencia has published an article featuring seven ways to leverage video in marketing. He says, “In this guide, we’re sharing some uncommon ways to use video in your marketing, plus how to get the creative juices flowing to come up with your own creative video ideas. Think Outside The Box With Your Video Marketing If... [...]