Improving Digital Marketing with Short-Form Video
Short-form video platforms like TikTok and Instagram Reels offer concise, engaging content in brief durations, catering to modern attention spans and fostering viral trends, reshaping digital storytelling and influencer marketing landscapes. Digital Marketing Institute contributor Zack O’Rourke has published an article on using short-form video content in digital marketing. He says, “Let’s consider why you should use short-form video to help boost your brand: Increase engagement and reach: Every video you post is a chance to learn what works best at engaging your audience, and it’s... [...]