CMI Shares Four Ways to Win with Video
Video content enables your business to move closer to your audience and keep them abreast of your product and service offerings. Content Marketing Institute contributor Jodi Harris has published an article sharing four useful tips to achieve better video marketing results. She says, “Competition grows by the minute in the video space. In CMI’s B2B Content Marketing Benchmarks, Budgets, and Trends: Insights for 2023 survey, 75% of marketers say they created or used video (all lengths and formats) in the prior year, ranking second in format popularity with short articles/posts (89%) in... [...]