The latest article on ‘MarketingProfs’ is titled “Seven Myths of Email Marketing”. Dela Quist says, “Many beliefs that email marketers hold true regarding email are simply false, according to research and analysis conducted by my email marketing agency, Alchemy Worx. We analyzed data sourced from our work with customers and industry figures to arrive at our conclusions. Here are seven such email myths, which are also presented in an infographic at the end of this article. Myth 1. Consumers are drowning in emails from trusted brands Figures from Alchemy Worx and the Direct Marketing Association’s Email... [...]
Archive for the 'Internet Marketing Blogs' Category
The latest ‘Econsultancy’ blog post is titled “The agile model: a part-art and part-science approach to marketing”. Gavin Merriman says, “As part of a recent digital transformation program, I’ve been looking for a succinct way of describing this new part-art and part-science approach to marketing that is unfolding around us. The art being the growth of content and social over the ‘old world’ reliance on disruptive distrusted paid media. Science being the increasing automation and personalisation of all aspects of the customer experience. This search has taken... [...]
The latest ‘Web Marketing Today’ blog post is titled “Getting Started with LinkedIn Ads”. Melissa Mackey says, “LinkedIn, the social networking site for business professionals, has more than 250 million members. It is an effective way for professionals to connect with one another. Like most other social networking sites, LinkedIn has an ad platform that enables businesses to tap into its membership. If your business needs to reach other businesses or professionals, it’s worth your while to try LinkedIn ads. Here is a guide to getting started with LinkedIn ads”. Getting Started with... [...]
The latest MOZ blog post is titled “Last Chance! Take the 2013 Industry Survey #ShareYourVoice”. Jennita says, “You have one more week to jump in and take the 2013 Moz Industry Survey. Take this chance to share your voice, and don’t forget the killer prizes! But don’t just take the survey, share it with your friends!”. Last Chance! Take the 2013 Industry Survey #ShareYourVoice MOZ Blog [...]
Shawn Collins’ latest blog post is titled “Clickbooth Launches RevContent”. Collins Says, “Clickbooth has launched RevContent, the next phase in the their cost per click product formerly known as CBCPC. CBCPC came out in 2010, and RevContent is the next step with an expansion into the content recommendation market RevContent allows advertisers to reach new audiences across their network of sites. The new widget interface allows sites to build placements to enhance the consumer experience and monetize users more effectively”. Clickbooth Launches RevContent Shawn Collins’ Blog [...]
The latest article on Business Insider is titled “Twitter Is Now Worth Nearly As Much As The World’s Largest Advertising Company”. Aaron Taube says, “In the latest piece of evidence that the advertising world once dominated by Mad Men creatives is giving way to one owned by technology and analytics gurus, a social media network in its first day of public trading is now as valuable as the world’s largest advertising services holding company. In a note sent to investors this morning, Pivotal Research Group senior analyst Brian Wieser wrote that at a price of $45 per... [...]
The latest article on ‘Business 2 Community’ is titled “Blog SEO: How to Easily Optimize your Blog for Search”. The Wishpond Blog team says, “Do you write a great business blog but struggle for readership? Have you heard of Search Engine Optimization but think it’s too complicated or too time-consuming? This article will dive into the SEO world and leave you still breathing on the far side. I’ll break down 6 easy-to-use SEO strategies you can take to drive blog traffic and increase your blog’s search rank“. Blog SEO: How to Easily Optimize your Blog for Search Business2Community.com [...]
The latest article on HubSpot blog is titled “10 Examples of Brilliant Email Marketing”. Ginny Soskey says, “At one point or another, we all need inspiration to do our jobs better. It doesn’t matter whether you’re a marketing veteran who has navigated through years of changing technology or a newbie fresh out of college — we all need to see examples of outstanding content. It helps us get through creative ruts, make the case to our boss for experimentation, and make our own marketing even better. Most of the time, inspiration is easy to find because most marketing... [...]
The latest article on ‘Marketing Land’ is titled “E-Commerce To Cross $200 Billion Threshold This Year”. Greg Sterling says, “It’s all but certain that when the smoke clears after Q4 holiday shopping in the US, e-commerce will have crossed the $200 billion threshold for the first time. That’s based on extrapolating from data released today by comScore. The firm reported that e-commerce in the third quarter was $47.5 billion. That’s up 13 percent vs. Q3 2012. We can probably expect fourth quarter e-commerce spending to be more than $60 billion, which would... [...]
The latest article on ‘MarketingProfs’ is titled “75% of American Children Under 8 Have Access to a Smartphone or Tablet”. Ayaz Nanji says, “Three-quarters of US children 8 and under now have access to some type of “smart” mobile device at home (such as a smartphone or tablet), a jump from 52% just two years ago, according to a recent report by Common Sense Media. In particular, access to tablets has spiked, with a fivefold increase in ownership of devices such as iPads in the past two years among families with young children: from 8% in 2011 to 40% in 2013″. 75%... [...]