Michele Goetz says, “The business has an insatiable appetite for data and insights. Even in the age of big data, the number one issue of business stakeholders and analysts is getting access to the data. If access is achieved, the next step is “wrangling” the data into a usable data set for analysis. The term “wrangling” […]
Archive for the ‘ Marketing Data Predictions ’ Category
The latest article on ‘MarketingProfs’ is titled “Four Marketing Data Predictions for 2014”.