Every online marketer understands the importance of social media and how it can help build their brand and boost their sales. The reach of the popular social platforms is enormous. Ignoring them can be deadly for your business. Despite this awareness, some marketers have not been willing to invest the time and effort needed into properly planning their social media campaigns, leaving everything to chance. If this sounds like you, you may be missing out on a lot of opportunities for increased visibility and ultimately increased profits. In this post, we want to help you start the planning process... [...]