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Email autoresponders are automated messages sent in response to incoming emails, providing immediate acknowledgment or information. They streamline communication by promptly notifying senders of a recipient’s absence or offering predefined responses to common inquiries. Copyblogger contributor Megan Mahoney has published a detailed article on... [Read more]

This is a reminder for the Adweek webinar to be held on March 28, 2024.  Generation Z, often abbreviated as Gen Z, refers to the demographic cohort born approximately between the mid-1990s and the early 2010s, although there is some variation in the exact years that define this generation. As of my last update in January 2022, the oldest members of... [Read more]

HubSpot has published the latest ‘Marketing Against The Grain’ podcast episode ‘Fundamental Marketing Lessons From The Top 1% Brands’. The HubSpot team says, “Did you know that the simple act of brushing our teeth daily was popularized by a marketing campaign in the 1920s? This and other historical success... [Read more]

This is a reminder for the MarketingProfs webinar to be held on March 28, 2024.  Content repurposing maximizes the value of existing assets by extending their reach and relevance across diverse platforms and audiences. It amplifies brand visibility, enhances SEO efforts, and optimizes resources by leveraging proven content in new formats and contexts.... [Read more]

Webinars are powerful marketing tools, offering an interactive platform to engage with potential customers, showcase expertise, and nurture leads, ultimately driving conversions and building brand authority in a cost-effective manner. Leveraging webinars allows businesses to educate their audience, foster relationships, and generate valuable... [Read more]

AI is revolutionizing SEO by automating tasks like keyword research, content optimization, and data analysis, enabling marketers to make data-driven decisions and adapt to ever-changing search engine algorithms more efficiently. Additionally, AI-powered tools enhance user experience, improve website ranking factors, and optimize content for voice search,... [Read more]

Using ChatGPT for Google Rankings involves leveraging its language capabilities to create high-quality, keyword-rich content that resonates with search engine algorithms, ultimately boosting website visibility and improving search engine rankings. Additionally, integrating ChatGPT into SEO strategies can enhance user engagement, increase organic traffic,... [Read more]

This is a reminder for the Adweek’s webinar to be held on March 27, 2024.  The brand-customer dynamic is unrecognizable from what it was just a few years ago. It’s no longer enough to have the loudest voice, the prettiest branding or even the lowest price. Adweek is hosting a webinar ‘Consumers Want Meaningful Content. Can Brands Deliver?’... [Read more]

A marketing strategy is essential for businesses to effectively reach their target audience, establish brand identity, and drive sales. Without a well-defined strategy, businesses risk wasting resources on ineffective marketing efforts and failing to capitalize on opportunities for growth. HubSpot has published ‘The Ultimate Guide to Marketing... [Read more]

Working together on customer relationshipsNowadays, the ability to effectively manage customer relationships is sometimes not an easy job, growing in complexity as your customer base grows. What a spreadsheet did at first now requires more sophisticated software to be effective. Using specially designed CRM (“Customer Relationship Management”)... [Read more]

AIReputors Reputation Software AIReputors is a brand new AI suite that uncovers prequalified leads with AI, claims local Google Business profiles, and grows them with new AI auto-review technology in many unique ways. This helps rank the local profile at the top of Google search results in ‘the 3 pack’ and makes the business get recommended in AI... [Read more]

Do streaming viewers really want to see ads? Is binge watching still a thing? How many different services do people subscribe to? What do key Gen Z and millennial audiences want? Adweek is hosting a webinar ‘Inside Tubi’s The Stream 2024 Report’ on Wednesday, April 17, 2024, at 1.00 pm EDT. The Adweek team says, “Discover more about... [Read more]