Advertising on Facebook is one of the most popular ways to help you reach more people online and grow your sales. By analyzing the performance of your ads, you can enhance your business performance. Social Media Examiner’s Allie Bloyd has shared a four-step approach to help you analyze the Facebook ad performance using Facebook Ads Manager. She says, “Want an easy way to analyze your Facebook ads? Wondering how to customize the metrics you see in Facebook Ads Manager? In this article, you’ll discover how to create a custom report layout in Facebook Ads Manager. You’ll learn how... [...]
Archive for the 'Facebook Advertising' Category
Convince & Convert has published a new podcast episode ‘How to Master Facebook Ads and Messenger Bots’ featuring Amanda Robinson, the Founder of The Digital Gal. Listen to this episode to learn: Why you need to find your social media superpower while having general knowledge about other platforms What people are doing wrong on social media What messenger marketing chatbots are and what you need to know about them How to manage messenger marketing chatbots How to measure the performance of chatbots How to convince others about the value and importance of chatbots How Amanda’s... [...]
Social Media Examiner has published a new video ‘Split Testing Facebook Ads: How to Improve Your Results’ featuring Andrea Vahl. The SME team says, “Want to improve the performance of your Facebook ads? Wondering how to split test your ads? Facebook advertising expert Andrea Vahl shares how to test your Facebook ads for better results. You’ll discover where, in the campaign structure, you should set your testing budget and why you should limit your testing variable. You’ll learn how to use Facebook’s A/B Testing tool to test your ads, and find ways to simplify the testing... [...]
Social Media Examiner has published a new video ‘Facebook Ads Trends for 2021 for Better Returns on Ad Spend’ featuring Tara Zirker. The SME team says, “Want to know the latest Facebook and Instagram ad trends to maximize your results? Wondering how your future ad campaigns should change? Facebook ads expert Tara Zirker shares five trends that will impact Facebook ad results in 2021. Learn how to adjust the grammar, copy length, and creative of your Facebook ads for better performance in the coming year. You’ll also discover two surprising elements to experiment with in your... [...]
Social Media Examiner has published a new video ‘Facebook Ads Trends for 2021 for Better Returns on Ad Spend’ explaining major Facebook ads trends featuring Tara Zirker. The SME team says, “Want to know the latest Facebook and Instagram ad trends to maximize your results? Wondering how your future ad campaigns should change? Facebook ads expert Tara Zirker shares five trends that will impact Facebook ad results in 2021. Learn how to adjust the grammar, copy length, and creative of your Facebook ads for better performance in the coming year. You’ll also discover two surprising... [...]
Entrepreneur magazine is hosting a webinar ‘Facebook Advertising Blueprints For Every Kind of Business’ on Wednesday, December 16. The Entrepreneur team says, “In the time of social distancing, webinars have never been more important for staying connected to our prospects and customers. And yet something is changing. Digital life is becoming more authentically human than ever before, and webinars may never be the same. Join us for “How to Deliver Awesome, Engaging Webinars in a Work From Home World,” and learn how webinars are being transformed into genuine human experiences,... [...]
Social Media Examiner has published a new video ‘How to Scale Facebook Ads for More Leads or Sales’ featuring Tara Zirker. The SME team says, “Wondering how to scale Facebook ads? Do you know when to increase ad spend or add more audiences? Facebook ads expert Tara Zirker explains how to scale your Facebook ads campaigns. Discover the difference between vertical and horizontal Facebook ads scaling. You’ll learn the pros and cons of each scaling strategy, and get tips to scale your own campaigns. Finally, you’ll find a budgeting hack to help your ads succeed by tapping into... [...]
With well-designed Facebook ads, you can continue to reach more audience and generate more sales. Social Media Examiner’s Tara Zikar has shared three useful strategies to improve your Facebook Ad Targeting to new audiences. She says, “Want to expand your Facebook ad targeting to more qualified audiences? Wondering how to build effective Facebook audiences that deliver results? #1: Create 6 Warm Facebook Advertising Audiences The first audience category we’re going to talk about is warm audiences. These will be some of your best audiences on Facebook because they’re people who are... [...]
Effective Facebook advertising can help you to reach your target audience and make more sales online. Well-designed ads can help you to get better ROI. Social Media Examiner has published a new video ‘How to Correct Costly Facebook Ads Mistakes’ featuring Tara Zirker. The SME team says, “Are your Facebook ads getting rejected? Wondering how to lower your Facebook ads costs? Facebook ads expert Tara Zirker shares some of the biggest mistakes marketers make when managing their ads on Facebook, and how to correct them. You’ll discover Facebook ad errors stemming from objective... [...]
Social Media Examiner has published a new video ‘How Much Should You Spend on Facebook Ads? Budgeting Steps’ to help you plan and make most from your Facebook advertising efforts. The SME team says, “Trying to lock the budget for your Facebook ads? Need some ad spend wisdom? Facebook advertising expert Allie Bloyd walks you through the steps to determine the Facebook ads budget for your specific business. You’ll learn what percentage of your advertising budget to dedicate to Facebook ads based on your revenue goal, and how to distribute your monthly ad spend across campaigns... [...]