To make the most of your online and social media marketing efforts, you must craft content that appeals to everyone. Social Media Examiner has published a new video ‘How to Rethink Facebook and Instagram Ad Strategy’. The SME says, “Have you noticed a drop in your Facebook or Instagram ad performance? Could your campaign structure or targeting be at fault? Discover how to align your Facebook and Instagram ad strategy with Meta’s algorithms for better campaign results.” Social Media Examiner [...]
Archive for the 'Facebook Advertising' Category
Social Media Examiner has published a new video ‘Facebook Ads Updates’ explaining Facebook advertisements. This video covers the following: Lead filtering with Instant Forms Visually Customizable Instant Forms Native Delivery of Gated Content Delivery via Instant Forms Get Quote Button and Sticker on Instagram More 3rd Party CRM Integrations for Lead Generation Meta Advantage Automation Ad Suite Shopping Campaigns Ad Spend and Ad Price Trends. Social Media Examiner [...]
To make your Facebook ads work for you, it is important to design them in a way that your target’s attention can be captured and they are persuaded to take an action. Social Media Examiner contributor Anna Sonnenberg has published an article highlighting nine common Facebook ad mistakes and how to fix them. She says, “In this article, you’ll discover nine common Facebook ad mistakes and learn how to fix them to reach your goals. #1: Using an Inefficient Account Structure Facebook Ads Manager has a built-in structure that organizes your account based on campaigns, ad sets, and ads.... [...]
According to Statista, Facebook now has more than 2.93 billion users worldwide. By picking the right advertising format, you can reach them and grow your business. WordStream has published a new guide ‘How to Advertise on Facebook: The Visual, Step-by-Step Guide’ explaining Facebook advertising process. Kristen McCormick says, “In this post, I’m going to walk you through a full tutorial on how to advertise on Facebook, complete with screenshots, tips, FAQs, and visuals. Table of contents Why advertise on Facebook? Facebook ad account overview How to advertise on Facebook in... [...]
Social Media Examiner has published a new guide ‘Facebook Ads Audit Guide: How to Refresh Your Ads’ to help marketers audit and improve their Facebook ads. Anna Sonnenberg says, “Are your campaigns performing well but you think they could do more? Want to kick things up a notch without paying a ton per click? In this article, you’ll learn six ways to improve your Facebook advertising for better results. #1: Carefully Increase Your Facebook Ad Budget Let’s say you launched a lead generation campaign on Facebook. At first, the cost per lead was on the high side. But after a... [...]
By advertising on Facebook, you can grow your online reach and achieve the goals you have set for your business. HubSpot has published a new video ‘How To Master Facebook Ads To Reach Your Highest Monthly Sales Ever’ to help you make the most from your Facebook advertisements. The HubSpot team says, “Did you know that 98% of Facebook’s revenue comes from ads? In this video, we’re discussing how Facebook ads can help your business! We share tips that you can start implanting today to help you run successful ads that’ll get you to your desired business goals. If you like... [...]
Social Media Examiner founder Michael Stelzner has published the latest episode of Social Media Marketing podcast ‘How to Write Better-Performing Facebook Ads’ featuring Tara Zirker. He says, “Are your Facebook ads underdelivering? Wondering how to improve your results? Learn how to write better ad copy, including where to find ideas and what to avoid, plus a lot more.” Social Media Examiner [...]
Facebook advertising helps you grow your online reach and increase your online sales. You need to design your ads carefully to achieve optimum performance. Social Media Examiner has published a new video ’10 Facebook Ad Mistakes & How to Fix Them’ to help you improve your Facebook ads. The SME team says, “Not seeing a good ROI on your ads? Wondering what you might be doing wrong and how to fix it? In this video, expert @Allie Bloyd walks you through how to diagnose your Facebook ads. You’ll discover 10 common mistakes and why they might be causing your advertising to underperform.... [...]
An effective Facebook advertising strategy can help you get more followers and boost online sales. To achieve the best results, it is important to plan your ads wisely. Social Media Examiner has published a new video ’10 Facebook Ad Mistakes & How to Fix Them’ to help you design and run successful ads. The SME team says, “Not seeing a good ROI on your ads? Wondering what you might be doing wrong and how to fix it? In this video, expert @Allie Bloyd walks you through how to diagnose your Facebook ads. You’ll discover 10 common mistakes and why they might be causing your advertising... [...]
There are several considerations when it comes to choosing the right ad bidding strategy for your Facebook ads. If your bid wins, you get the ad spot. If someone else wins, the money stays in your ad budget until another opportunity comes along. Social Media Examiner’s Corinna Keefe has shared four steps to help you choose the right Facebook ads bidding strategy. She says, “You’re about to learn how to use these options including where to find them in the maze of settings and drop-down menus that we call Facebook Ads Manager. And I’ll give you some tips to decide which Facebook... [...]