In the world of content creation and customer experience, AI’s ability to alleviate tedious tasks has been hyped. However, for a successful digital asset management strategy, librarians still know best how to generate and manage complex information libraries using metadata. Digital Marketing Depot is hosting a webinar ‘Metadata, SEO, and ChatGPT: What’s DAM Got To Do With It?’ on Tuesday, June 6, 2023. The DMI team says, “In this webinar, Melissa Torres, Assistant Director of Digital Publishing for Phillips 66, and Jake Athey, VP of Sales & Marketing for Acquia,... [...]
Archive for the 'SEO Tips' Category
Ahrefs has published a new video ‘Will ChatGPT and Bard Take Over SEO? AI Explained’ explaining the impact of AI on SEO. Learn how the rise of AI tools like ChatGPT, Sydney, and Google’s Bard might impact the future of SEO. Ahrefs [...]
Search Engine Journal has published the latest episode of the Search Engine Journal Show podcast ‘Professional Growth: The Value of Smaller SEO Events & Masterminds’ featuring Stephanie Solheim and Jim Christian. Loren Baker says, “Networking is one of the best parts of any conference. But, the bigger events might not give you the best opportunity to improve your skills and expand your network as much as you would like. Smaller-scale events and masterminds can provide unique benefits with more intimate networking opportunities, personalized learning experiences, and the chance... [...]
MOZ is hosting ‘MozCon 2023‘ on August 7-8, 2023. Cheryl Draper has announced the names of MozCon 2023 community speakers. She says, “Our selection committee read, watched, and researched, whittling things down to a shortlist of top contenders, and then read, watched, and researched some more to determine if a potential speaker and their talk would be a perfect fit for the MozCon stage this August. We take lots of things into account during our review, but ultimately there are four main factors that determine our final selections: Strength of the pitch (e.g., value, relevance... [...]
Search Engine Land has published ‘An SEO guide to nofollow, UGC and sponsored links’. Ludwig Makhyan says, “Internal and external links are essential topics every SEO must learn. Links send users to external sites or can be used internally to keep people on your site and help search engines find more of your pages. Over time, you’ll find links that you want to “explain” to search engines, such as: Sponsored links. User-generated content (UGC) links. Nofollow links. Using these attributes properly gives you greater control over how search engines identify and categorize... [...]
Rank Ranger has published a new episode of the In Search SEO podcast ‘Six Things That SEOs Need to Know About Growth Planning’ featuring Ken Marshall. The Rank Ranger team says, “What has growth planning got to do with SEO? And what can SEOs learn from growth planning? That’s what we’re discussing today with a man who’s been battling Google and helping brands grow through sustainable SEO and content strategies for the last seven years. He’s founded several of his own businesses and is currently chief growth officer and managing partner at RevenueZen. A... [...]
With the SEO industry ever evolving and new trends constantly emerging, is content still the key to a successful strategy? Search Engine Journal is hosting a webinar ‘Is Content The King In Modern SEO?’ on Wednesday, May 24, 2023, at 2.00 pm ET. The SEJ team says, “Join us for an insightful webinar where Carlos Meza, President and CEO of Crowd Content, will share what it takes to form an effective content strategy, while keeping up with modern times. You’ll learn: The role of content in modern SEO. Content strategies that used to work and now don’t. The different types of... [...]
MOZ has published a new Whiteboard Friday video ‘How to Create 8 Million SEO Test Ideas Using ChatGPT’ featuring Will Critchlow. The MOZ team says, “As SEOs, we tend to come from an audit mindset, to look for things that are wrong and to try and decide what is the best way of doing things. In today’s episode, Will tries to get you into a testing mindset, and helps you do so by generating test ideas through ChatGPT.” MOZ [...]
Oncrawl has published two new e-books titled ‘International SEO: Part 1’ and ‘International SEO: Part 2’. In collaboration with 18 SEO experts, the Oncrawl team has written a two-volume, detailed guide to elaborating and implementing an international SEO strategy. In this first volume, we will look at how to create a good strategy including the key steps to conducting market research and using hreflang annotations. The Oncrawl team says, “In the first volume of our e-book, we focused on the key steps to creating and putting into action your international SEO strategy.... [...]
Rank Ranger has published a new episode of the In Search SEO podcast ‘Newsjacking for Link Building in Three Easy Steps’ featuring Jo O’Reilly. The Rank Ranger team says, “How do you use newsjacking for link building? That’s what we’re discussing today with a lady who has a prior career as a journalist, and for the past five years has been working both agency side and in-house as a digital PR manager. A warm welcome to the In Search SEO podcast, Jo O’Reilly. In this episode, Jo O’Reilly shares three steps for SEO newsjacking, including: Get ahead... [...]