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Monday, January 18, 2021

Archive for the 'Keyword Research Tips' Category

8-Step Guide to Choosing Right Keywords

Keywords play very important role in achieving higher search engine rankings. There are several tools that help you to perform keyword research. But it is the context that plays larger role in the whole process. Search Engine Journal contributor Corey Morris has shared an eight-step guide to help you run through the process of keyword research. Morris says, “We need to be careful to choose the right keywords to optimize for. We can do so by taking an approach that includes specific principals to keep us on track for the right targeting for our organizations. 1. Identify Goals It might... [...]

Strategies to Benefit from Negative Keywords

Google defines negative keyword as “a type of keyword that prevents your ad from being triggered by a certain word or phrase. Your ads aren’t shown to anyone who is searching for that phrase. This is also known as a negative match”. Keeping the above explanation in mind, we would always try to stay away from negative keywords. PPC Hero contributor Emma Smith has published an article to help you use negative keywords for your benefit. Smith says, “You can only get so granular with your keywords, and it is inevitable that your ads will show for searches that aren’t... [...]

Eight Ways to Improve Keyword Research

Keyword research is an essential aspect of your SEO process. Selection of right keywords helps you to achieve your desired spot in the search results. TechChrunch Glen Allsopp has shared eight useful ways to improve your keyword research in 2019. Allsopp says, “In this article, I will highlight some of the most overlooked ideas and sources of data to reveal words and phrases relevant to your business that are high in intent but lacking in competition. If you can find the keywords your audience are searching for, but your competitors haven’t found, you can leverage a huge advantage to increase... [...]

Improve Your Keyword Research with These Free Tools

Effective keyword research helps you to determine the terms that can help you to improve your search engine rankings and get more website traffic. MarketingProfs contributor Aleh Barysevich has shared an article highlighting seven keyword research tools to improve your SEO. Barysevich says, “Without a doubt, one of the most (if not the most) crucial search engine optimization (SEO) activities is keyword research—specifically finding the right keywords. But keyword research can take a lot of time and effort, especially when done manually. So, to optimize the process, arm yourself with powerful... [...]

Here’s a List of Free Keyword Research Tools

Effective keyword research helps you to secure your websites in search engine results. A keyword research tool enables you to find out the keywords that can help you to drive more traffic to your sites. To help you use the right keyword research tool, Social Media Today contributor Aleh Barysevich has published a list of 25 best keyword research tools. Barysevich says, “Below is a listing of 25 great keyword research tools, which are also all free or freemium based. Each app targets a specific aspect of keyword research, and each also functions beautifully on its own, or even better when... [...]

RankFlux: SEO Plugin Gets Google Page 1 Rankings (and Free Traffic) #ad

New software, known as RankFlux, makes a bold promise: Get unlimited Google Page #1 Rankings 99.9% of Time regardless of any Google Update. The development team, headed by Seun Ogundele, feels bold enough to make this promise (which they back by a 30-day money back guarantee) because they embedded a lot of expertise in this new software. These SEO experts designed it for people who know nothing about SEO. Rest assured, you need no technical knowledge to get top results with RankFlux. Here are just some of the benefits of using RankFlux for your site: ► It searches for keywords that fit naturally... [...]

MOZ’s tips to get more keyword metrics for target keywords

MOZ contributor Bill Sebald has shared a comprehensive article to guide marketers on getting more keyword metrics for their target keywords. Sebald says, “If you’re old in SEO years, you remember the day [not provided] was introduced. It was a dark, dark day. SEOs lost a vast amount of trusty information. Click data. Conversion data. This was incredibly valuable, allowing SEOs to prioritize their targets. Google said the info was removed for security purposes, while suspicious SEOs thought this was a push towards spending more on AdWords (now Google Ads). I get it — since AdWords would... [...]

‘Start optimizing for the right keywords’ training August 23

The Yoast team has hosting a training session on ‘Start optimizing for the right keywords’  Thursday, August 23, 2018. The Yoast team says, “Yoast Academy proudly announces the newest addition to its SEO training catalog: the Keyword research training, coming August 23rd! In this training, you will learn about the first and most important step in SEO: keyword research. Before you start writing your website’s content, you need to think about which search terms you want to be found for. But how do you find out which terms you should optimize for? That’s exactly what you’ll... [...]

‘Start optimizing for the right keywords’ training August 23

The Yoast team has hosting a training session on ‘Start optimizing for the right keywords’  Thursday, August 23, 2018. The Yoast team says, “Yoast Academy proudly announces the newest addition to its SEO training catalog: the Keyword research training, coming August 23rd! In this training, you will learn about the first and most important step in SEO: keyword research. Before you start writing your website’s content, you need to think about which search terms you want to be found for. But how do you find out which terms you should optimize for? That’s exactly what you’ll... [...]

Reputation Management SEO: How to Own Your Branded Keywords in Google [MOZ Video]

MOZ has published the Whiteboard Friday video featuring Rand Fishkin on ‘Reputation Management SEO: How to Own Your Branded Keywords in Google’. The MOZ team says, “A searcher’s first experience with your brand happens on Google’s SERPs — not your website. Having the ability to influence their organic first impression can go a long way toward improving both customer perception of your brand and conversion rates. In today’s Whiteboard Friday, Rand takes us through the inherent challenges of reputation management SEO and tactics for doing it effectively”. Reputation... [...]