Keyword and page performance reporting helps track how well your target keywords and key pages rank in search results over time. This insight guides SEO improvements and content strategy for better visibility and traffic. Conductor is hosting a webinar, ‘Keyword and Page Performance Reporting’ on Thursday, July 17, 2025, at 1.00 pm EDT. The Conductor team says, “Create robust reporting in Conductor Intelligence by learning how to combine numerous data sources, including your integrated web analytics data, into easy-to-read dashboards and workspaces. Learn how to report on your... [...]
Archive for the 'AI for Marketing' Category
Content Marketing Institute has published a new video, ‘How Generative AI is Helping Improve Empathy and Outcomes’. The CMI team says, “Albert Einstein once said, “It has become appallingly obvious that our technology has exceeded our humanity.” That is not always true. Generative AI has been used for the last six years to bring deeper levels of empathy and humanity to the crisis center space. See how crisis lines are using AI-generated simulation training to give their responders the practice and feedback they need to fine-tune their skills and be fully prepared before they... [...]
The Online Learning market is enormous. You can tackle it with AI CourseCentric . Have you ever found yourself typing “How to…” into Google? Chances are, you have—almost daily. At least, we do. We’re not alone in this. Countless others are doing the same thing. This is the reason platforms like Udemy, Lynda, and Masterclass thrive. These companies generate billions of dollars annually by developing and selling courses on popular topics. While course creation is challenging, it’s undeniably a lucrative venture. In fact, the online education sector is valued at $95.4... [...]
AI tools simplify video creation by automating editing, adding voiceovers, and generating visuals from text prompts. This helps marketers and creators produce engaging videos faster and more affordably. HubSpot has published the latest episode of the ‘This New AI Tool Makes Videos Better & Faster Than You’. It covers the following: Virtual Creators for SMB Branding Fabricated Content and Future Algorithms Enhancing Realism Through Body Language Creativity Over Tools ChatGPT Image Customization... [...]
AI search is transforming how people discover information—delivering direct answers instead of just link lists—and brands must adapt quickly or risk falling behind in visibility and relevance. Conductor is hosting a webinar, ‘Future-Proof Your SEO Strategy in the AI Era’ on Thursday, July 10, 2025, at 1.00 pm EDT. The Conductor team says, “Join Shannon Vize, Sr. Content Marketing Manager, and Pat Reinhart, VP of Services & Thought Leadership, as they break down the latest AI search trends, game-changing innovations, and top priorities to shape your search strategy in... [...]
Teaching AI to speak your brand language involves training models with tone, style, and vocabulary that reflect your brand’s identity. This ensures consistency across all customer touchpoints, from ads to emails. HubSpot contributor Erin Pennings has published an article featuring useful strategies to get AI to write copy in your brand voice. She says, “For starters, I don’t believe that there is a single “best” AI platform for copywriting. It really comes down to personal preference. ChatGPT was the clear winner among the people I spoke with for this article, with Claude and DeepSeek... [...]
AI is transforming eCommerce by personalizing shopping experiences and automating customer service. It enhances product recommendations, inventory management, and dynamic pricing for better efficiency and sales. EMARKETER is hosting a webinar, ‘From Discovery to Checkout: Winning Strategies for Ecommerce Amid AI, Tariffs, and Shifting Consumer Behavior’ on Tuesday, July 1, 2025, at 2.00 pm ET. The EMARKETER team says, “As ecommerce market dynamics rapidly evolve, driven by factors such as AI and fluctuating global tariffs, brands and retailers are navigating an increasingly... [...]
Digital Marketing Institute has published a new episode of the DMI podcast titled ‘Use AI in Your Job Search’. The DMI team says, “In this quick-fire video, Jim Lecinski shares how graduates and job seekers can use AI tools like ChatGPT and Gemini to supercharge their job search and interview prep. Use AI to analyze job descriptions and tailor your CV Get feedback on your strengths and gaps Run synthetic interviews based on real LinkedIn profiles Boost your confidence, polish your responses, and stand out”. Digital Marketing Institute [...]
The latest Ahrefs Podcast episode is titled ‘I Hate My Own Software!’ featuring Adam Robinson. The Ahrefs team says, “Imagine running SaaS companies that do a combined $30M ARR and HATING your own software. Adam Robinson comes clean about why his businesses are underperforming, what he hates about them, and how he’s planning to turn it all around.” Ahrefs [...]
AI copywriting uses natural language processing to generate persuasive and relevant content at scale. It helps marketers create ads, emails, and product descriptions faster while maintaining brand tone and consistency. Semrush contributor Rachel Handley has published an article featuring nine AI copywriting tools. She says, “AI copywriting tools use artificial intelligence (AI) to generate written content for marketing purposes. Such as blog posts, social media updates, and product descriptions. Generally, this is how it works: You enter a prompt that tells the tool what to create The tool... [...]