Competitor analysis tools help businesses monitor and evaluate their competitors’ strategies, strengths, and weaknesses. These tools provide insights into market trends, keyword rankings, and content performance, allowing companies to stay competitive and refine their own strategies.

Ahrefs contributors Mateusz Makosiewicz and Michal Pecánek have published an article featuring 10 best competitor analysis tools under $300.

They say, “Looking for a competitor analysis tool that does it all? Well, they’re a bit pricey. They can cost about $1000 per seat or $10000 per annual contract, plus set-up fees apply in some cases. I’m sure these tools are great, and that price tag is perfectly reasonable for enterprise-level businesses, but for many businesses out there, that’s out of reach.

So what are the competitor analysis tools for the “rest of us”? Here’s a selection of excellent tools that offer the same functionalities as these enterprise-level solutions, and more, for under $300 each or even for free:

  1. Competitors App — best budget tool for all-in-one competitor monitoring. This tool will keep you notified of content published by your competitors, and all content about your competitors, all in one place. Price: $19.9/mo.
  2. Ahrefs — best for SEO and SEM competitor tracking and analysis. Use it for a deep dive into SEO and search ad analysis and steal traffic from your competitors’ most successful content. Price: $129/mo (Starter plan available at $29).”
10 Best Competitor Analysis Tools Under $300

Ahrefs

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