When it comes to promoting and selling products, content is the beginning of everything. The demand for content management is greater than ever as customers receive information across an ever-increasing number of channels.

Search Engine Journal is hosting a webinar ‘Content Comes First: Transform Your Operations With DAM’ on Tuesday, June 7, 2022.

The BigMarker team says, “Join Leah Carlson, Sr. Manager, Global Content and Technology at McCormick & Company, Inc. and Jake Athey, Vice President of Marketing & Sales at Acquia, as they discuss the challenges, opportunities, and lessons learned through McCormick’s DAM journey.

We’ll cover:

  • How to embrace a pilot-first approach to new technologies
  • End-to-end content operations for product content
  • A DAM ROI calculation.”

Content Comes First: Transform Your Operations With DAM

BigMarker


You May Also Like These Topics...

Writing Optimized Content Briefs [Guide]

A content brief is a document that gets sent to writers outlining the key information, goals, and objectives for the piece of content they will be writing. Keyword Insights has published an in-depth guide on writing optimized content briefs. This guide covers the following: What is a Content Brief? What is an SEO-Focused Content Brief? […]

Sharing is caring

How To Avoid Getting Burned By AI-Gen Content Creation [Video]

Artificial Intelligence has been growing consistently contributing to several domains and content creation too is not left out. Copyblogger has published a new podcast episode ‘How To Avoid Getting Burned By AI-Gen Content Creation’ featuring Tim Stoddart and Ethan Brooks. The Copyblogger team says, “On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) […]

Sharing is caring

What Does GPT Really Mean for Digital Marketing?, February 9 [Webinar]

Digital Marketing Institute is hosting a webinar ‘What Does GPT Really Mean for Digital Marketing?’ on Thursday, February 9, 2023. The DMI team says, “Curious to learn how ChatGPT and its underlying technology GPT-3 are actually going to impact marketing? Wondering how your job might change? Join us for a live expert discussion with two […]

Sharing is caring

ChatGPT vs. Content Marketing, February 15 [Webinar]

ChatGPT, the new AI-powered tool is in news nowadays. It is to be observed how it empowers the marketing game. Content Marketing Institute is hosting a webinar ‘ChatGPT vs. Content Marketing’ on Wednesday, February 15, 2023, at 2.00 pm PST. The CMI team says, “Join us for “ChatGPT vs. Content Marketing” as we square off […]

Sharing is caring
Sharing is caring