Three Ways to Deal with Coronavirus Impact on Marketing
The COVID-19 pandemic has adversely affected everything around the world and digital marketing is not an exception.
Search Engine Watch contributor Birbahadur Kathayat has published an article highlighting the impact of this pandemic on digital marketing and three ways to deal with it.
Kathayat says, “Coronavirus lockdown has halted many business processes starting from manufacturing, supply chain to logistics, and marketing.
Some businesses have closed or paused their digital marketing activities temporarily, citing the health concerns of their employees. If you are on that side, what you will have in the end is drastically decreased online traffic, sales, engagement, conversation, and pushed down search ranking.
Digital marketing is not a quick-fix solution to gain momentum. It does not give you visibility overnight. If you are using digital marketing techniques such as search engine optimization (SEO) or social media marketing (SMM) – I believe you are already aware that your implementations take three to four months’ time to give results”.
Digital Marketing Institute is hosting a webinar ‘What Does GPT Really Mean for Digital Marketing?’ on Thursday, February 9, 2023. The DMI team says, “Curious to learn how ChatGPT and its underlying technology GPT-3 are actually going to impact marketing? Wondering how your job might change? Join us for a live expert discussion with two […]
Digital Marketing Depot has published a new e-book ‘Salary Guides for Digital Marketers 2023’ on digital marketing job market. The DMI team says, “We’ve partnered with global digital media and marketing recruiter Aspire to bring you a comprehensive guide to salaries in 4 key regions: the UK, the US, MENA, and APAC (Singapore). We are […]
CallRail has published a new report ‘The 2023 outlook for digital marketing agencies’. This detailed report compiles the latest survey results from over 600 agency marketers on how they’ve adapted to recent changes within the digital landscape, as well as what’s to come next year. This report features the following information: Top Agency Priorities To Help Meet […]
Digital Marketing Institute has published a new podcast episode ‘2023 Trends in Digital Marketing’ covering digital marketing trends in the coming year. Will Francis says, “It’s here! Our roundup of 11 experts across digital marketing with their insights on what to look out for in 2023. Here’s just some of the things they see coming […]
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