Content Marketing Institute team has published a new video on creating a metadata strategy for content clusters featuring Anna McHugh.

CMI team says, “Blending quantitative and qualitative analysis in collaboration with your peers is the best way to get the most out of your B2B marketing content. In this video, Anna McHugh, marketing content librarian and curator at Red Hat, explains how to create a metadata strategy for content clusters that actually perform”.

New Directions in Content Marketing

Content Marketing Institute

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