Ginny Marvin says, “AdStage, the platform for managing search and social pay-per-click campaigns, is set to expand the number of channels it supports and add integrations with marketing automation and customer relationship platforms for campaign targeting, optimization and reporting. AdStage V2 launched on Thursday, along with the AdStage Universal Data API, which lets advertisers import cross-channel campaign data into other platforms for reporting and intelligence.

The company says AdStage V2 will soon support more channels such as Snapchat, Pinterest and DoubleClick and integrate with third-party applications such as Salesforce, HubSpot, Google Analytics and more. AdStage already integrates with Google AdWords, Facebook, LinkedIn, Twitter and Bing Ads. The platform enables marketers to manage nearly all aspects of their digital campaigns across these channels”.

Cross-channel ad platform AdStage launches an API, preps for more integrations

Martech Today

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