‘How Much Time Do Marketers Spend on Routine Tasks?’ – HubSpot
Sam Balter says, ““Am I spending too much time on this?”
For marketers, this isn’t an uncommon question to struggle with. And after questioning myself one too many times, I decided to conduct some research to determine how much time it takes the average marketer to complete a routine task like creating an email, building a list, organizing analytics, etc.
Turns out, the data was lacking. So I conducted a simple survey to get a rough estimate of how much time marketers spend on the following five routine tasks:
- Building and maintaining marketing list
- Monitoring, responding and analyzing social media
- Creating and sending email
- Building landing pages
- Collecting, organizing and analyzing marketing data”.
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