‘Five considerations for social media crisis planning’ – ‘Econsultancy’ Blog
The latest ‘Econsultancy’ blog post is titled “Five considerations for social media crisis planning”.
Ben Barrass says, “It seems that hardly a week goes by without anothersocial media gaffe or crisis for brands.
At a time when a tweet can go viral quicker than the time it takes to put a press release together, the role of reputation management in social strategies is more important and yet more challenging than ever before”.
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