The latest article on Business Insider is titled “Advertisers’ Branded YouTube Videos Are Losing Their Cool Factor”.

Sean Barger says, “In the many annual fake-out April Fools videos produced by Google this year, one practical joke involved some humor that probably hit a little too close to home for many video content producers: the eight years of YouTube was all a ruse, merely a cover for the world’s largest and most exhaustive online video contest, and it would be shutting down for ten years to select a winner.

The video promoting this “contest” featured many of the biggest viral video stars that had launched their careers on the platform, everyone from iJustine to the kids in the “Charlie bit my finger” video”.

Advertisers’ Branded YouTube Videos Are Losing Their Cool Factor

Business Insider

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