eMarketer has reported that Online holiday Sales will rise to $26.2 billion, up 21.9% over last year fourth quarter.

eMarketer has forecast that online sales for the fourth quarter of 2005 will be $26.2 billion, up 21.9% over last year fourth quarter.

According to eMarket report, consumers are shifting their holiday spending from stores to the Internet and the reasons for this shift are convenience, low prices, facility for product selection and fewer hassles.

Jeffrey Grau, Senior Analyst at eMarketer and author of the Online Holiday Shopping Preview, has reported, “The Internet is ideally suited for the holiday gift-buying season. It offers a convenient and comfortable way to find good values and a wide assortment of products without having to negotiate crowded malls or wait in long lines at the post office”.

To read the full report of Online Holiday Shopping Preview click here.






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