With the continuous improvement in marketing technologies and launch of new social networks, marketers are at the position where they can decide their own marketing budgets for advertising and promotions.

Entrepreneur’s Tony Tie has shared a list of nine low-budget marketing strategies that any marketer can afford.

Tony says, “ere’s the thing: Effective marketing doesn’t have to cost a lot of money. Sure, higher-budget marketing strategies might bring more visibility and consistency in their eventual returns, but there are plenty of highly effective — and low-cost — marketing strategies you can use to help your startup grow. Here are nine of them:

1. Referrals

One of the best ways to market is to avoid marketing altogether; instead, create a system that lets your customers do the marketing for you. Consider the fact that people are four times more likely to buy a product when it’s referred to them by a friend.

Despite tech publication reviews, we still trust personal recommendations more than anything else. What’s more, establishing a referral program doesn’t cost much, and depending on how you structure it, might be entirely free. You could offer your current customers a discount on their subscriptions in exchange for referring a new customer, or offer a cash reward, if you’re really invested in this strategy. Just make sure to get word to your customers”.

9 Low-Budget Marketing Strategies Every Startup Can Afford

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