‘Seven ways to supercharge your data-driven marketing’ – Econsultancy
Jeff Rajeck says, “To many, marketing now is all about data.
In our 2016 Quarterly Digital Intelligence Briefing, more than half (53%) of marketers surveyed said ‘data-driven marketing’ was their top priority this year.
Nine out of ten put it in their first three, more than any other topic.
But what are marketers actually doing with their data?
What tips can professionals give for those who may be just starting out with data-driven marketing?
To find out, Econsultancy recently held roundtable discussions at our fifth annual Digital Cream Sydney”.
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