Assaf Dudai says, “Reams of articles and blog posts have been written about how to create the perfect landing page. Is there anything more to say? Absolutely! Would you tell Stephen King that enough horror stories have been written already? No, you wouldn’t.

So until the Perfect Landing Page is created—an imaginary creature, no doubt—we will continue tweaking and testing, sharing and arguing the merits and faults of every element of the landing page.

In that spirit, here are three ways you can improve landing pages.

1. Start nurturing right away in the ‘thank you’ screen

We’ll begin at the end. You’ve created a fantastic landing page: The copy is spot on, the image is compelling, and your offer is hard to resist. The visitor clicks on the CTA button and fills out the form, giving you her contact and other information”.

Don’t Be Cheap With Your Landing Pages: Three Contrarian Ways to Improve Them

MarketingProfs

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