Martin Beck says, “Facebook, the king of social media referral traffic, is strengthening its reign, according to social analytics and publishing firm Shareaholic.

In June, Facebook generated 23.39% of the total share of visits to Shareaholic’s network of 300,000 websites. That total, a gain of 10.09% and 2.14 percentage points since March, is the highest Shareaholic has ever registered for Facebook.

Meanwhile, all of Facebook’s social competitors registered decreases in referral traffic since the first quarter. Second-place Pinterest (5.72%) fell 19% and 1.38 percentage points and third-place Twitter (1.03%) fell 9.9% and 0.11 percentage points. Twitter’s share remains more than the total of Stumble Upon, Reddit, YouTube, Google+ and LinkedIn combined”.

Facebook Drives Nearly One-Fourth Of All Referral Traffic

Marketing Land

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