Dr. Amit Pareek (a familiar name to our readers) was able to increase the ROI on his promotional emails by changing the autoresponder he uses. Dr. Pareek is making approximately $300,000 per year from email marketing and has been using email marketing for many years. After having account trouble at two well-known commercial autoresponder companies, he decided to create a brand new autoresponder so he would no longer have to depend on a third party where things could go wrong. He and his team of software developers defined their best set of requirements for a good autoresponder for small businesses... [...]