Latest News

This is a reminder for the Forrester webinar on April 10, 2025. Effective customer experience (CX) fosters loyalty, boosts engagement, and drives conversions. A seamless, personalized CX sets brands apart in competitive markets, enhancing long-term success. Forrester is hosting a webinar ‘Measure What Matters: Your Guide To CX Success’ on... [Read more]

This is a reminder for the MarketingProfs webinar on April 10, 2025. Personalized event experiences enhance engagement by catering to attendees’ preferences and interests. They create memorable interactions, boost satisfaction, and drive higher participation rates. MarketingProfs is hosting a webinar ‘You & AI: Creating Personalized... [Read more]

This is a reminder for the DMD webinar on April 10, 2025. ChatGPT and generative AI are transforming search by delivering direct, conversational answers, reducing dependence on traditional search engine rankings. This shift challenges SEO strategies, making AI-driven content optimization essential for visibility. Digital Marketing Depot is hosting a... [Read more]

This is a reminder for the CMI webinar on April 10, 2025. In an AI-driven world, SEO content must be high-quality, relevant, and user-focused to rank well. Leveraging AI for optimization and personalization enhances visibility and engagement. Content Marketing Institute is hosting a webinar ‘How to Boost Conversions & Optimize Content for... [Read more]

The latest ‘Exposure Ninja’ video is titled ‘Sephora’s Critical Marketing Mistake That Could Cost Them Billions’. This video covers the following: How Sephora built their traditional search empire through elite backlinks and technical optimisation Why their minimal content strategy is failing catastrophically... [Read more]

Custom ChatGPTs for marketing offer personalized customer interactions and automate engagement at scale. They enhance user experience while streamlining lead nurturing and content creation efforts. Orbit Media Studios has published a new video ‘Custom ChatGPTs for marketing: Watch the process at 10x speed’ featuring Andy Crestodina. It covers... [Read more]

Neil Patel has published a new video ‘The Secret SEO Opportunity That’s Bigger Than Google’. He says, “Google’s golden age is coming to an end. For the last 20 years, it has dominated the search engine world, but the tides are shifting. User behavior is evolving, competitors are rising, and Google’s reliance on ads is driving... [Read more]

High-quality YouTube content captures viewers’ attention, builds trust, and encourages repeat engagement. It sets a creator apart in a crowded platform, boosting credibility, reach, and long-term growth. Adweek is hosting a webinar ‘Unlocking TV-Quality Content on YouTube’ on Tuesday, April 22, 2025, at 1.00 pm ET. The Adweek... [Read more]

Content Sparks has just launched a new training course with PLR, Marketing with Case Studies, designed to assist you and your students in boosting sales. The PLR license lets you claim it as your own when sharing it with students. If you find potential customers are interested but not entirely convinced, this could be the solution that closes the sale.... [Read more]

Content Marketing Institute contributor Robert Rose has published an article featuring seven laws of content marketing success. He says, “These new content marketing laws will help you survive 2025 and dominate through 2030. Watch the video for the quick take, then keep reading for the deep dive. Law 1: Always be orchestrating (internal buy-in... [Read more]

This is a reminder for the SEJ  webinar on April 9, 2025. Search Engine Journal is hosting a webinar ‘Win Higher-Quality Links: The PR Approach To SEO Success’ on Wednesday, April 9, 2025, at 2.00 pm ET. The SEJ team says, “Get an exclusive look at the data-driven Digital PR process you can implement to secure hundreds... [Read more]

Successful marketing campaigns require a clear strategy, targeted messaging, and data-driven execution to engage the right audience. Consistent branding, multi-channel presence, and performance tracking ensure maximum impact and ROI. HubSpot contributor Allie Decker has published a guide to creating successful marketing campaigns. She says, “Marketing... [Read more]