Latest News

AI copywriting tools generate high-quality content quickly by leveraging machine learning to understand context and tone, making them valuable for crafting engaging copy. They assist marketers in producing consistent, SEO-optimized text for blogs, ads, and social media, saving time and enhancing creativity. Semrush contributor Rachel Handley has published... [Read more]

Marketing automation tools streamline repetitive tasks, enabling businesses to manage campaigns more efficiently and personalize customer interactions at scale. These tools enhance productivity by automating email marketing, social media posting, and lead nurturing, leading to better engagement and conversion rates. HubSpot contributor Alex Birkett... [Read more]

If you are tired of investing a significant amount of money into videos, only to be left disappointed with the leads and sales, QuizTarget AI may be the solution. If you have been struggling, then it can bring you a considerable influx of leads by using the synergy between videos and quizzes, all without costing you a penny on ads or costly marketing... [Read more]

Google Analytics 4 offers advanced tracking capabilities with a focus on user-centric data, enabling more accurate insights into customer behavior across multiple platforms. Its event-based model allows for more flexible and detailed analysis, making it easier to understand the complete user journey. Orbit Media Studios has published a new video ‘How... [Read more]

Content Marketing Institute has published a new video ‘AI’s Influence on Influencer Decision-Making’. The CMI team says, “Investments in influencer marketing are skyrocketing, but how do brands know if they’re choosing the right promotional partners? A new article in The New York Times points to the use of AI tools to grade social... [Read more]

Digital Marketing Depot is hosting a webinar ‘Embrace the Future of Content Management with a CMS Makeover’ on Thursday, August 8, 2024, at 1.00 pm EDT. The DMD team says, “Things are changing fast in digital marketing, but some concepts seem to have real staying power. Take, for example, the humble corporate blog and its editorial... [Read more]

HubSpot contributor has published an article featuring 13 Best Free (& Private) Email Accounts & Service Providers for 2024 He says, “There are two main types of email service providers to choose from for personal emails: email clients and webmail. Most options offer both alternatives to best match the end-user’s needs, but it’s... [Read more]

Google Trends provides real-time insights into search behavior, allowing users to track the popularity of topics and keywords over time. It’s a powerful tool for identifying emerging trends, understanding audience interests, and making data-driven decisions for content and marketing strategies. Google Search Central has published a new... [Read more]

This is a reminder for the DMD webinar to be held on August 20, 2024. Marketing automation streamlines repetitive tasks, allowing businesses to efficiently manage campaigns across channels. It enhances customer engagement by delivering personalized content at scale. Digital Marketing Depot is hosting a webinar ‘Stuck on Autopilot? Upgrade Your... [Read more]

Links play a crucial role in improving organic search results by signaling content relevance and authority to search engines, thus boosting a site’s ranking. High-quality backlinks from reputable sources enhance credibility, driving more traffic and improving visibility in search engine results pages (SERPs). MOZ has published the... [Read more]

This is a reminder for the Adweek webinar to be held on August 20, 2024.  Data infusion in marketing involves integrating diverse data sources into marketing strategies to create more personalized and effective campaigns. By leveraging real-time data, businesses can enhance customer insights and optimize decision-making processes, leading to improved... [Read more]

HubSpot has published the latest ‘Marketing Against The Grain’ podcast episode ‘Decoding The Fall Of Traditional Marketing In 10 Minutes’. This episode covers: Frustration with ecosystem, superhero syndrome, inspiring independence. What Gary wants... [Read more]