MOZ has published a new episode of Whiteboard Friday video ‘Image Link Building’ featuring Britney Muller. The MOZ team says, “Last week, we took you into the future with SEO expert Britney Muller to explore link prospecting in 2021. This week, we’re going back in time — all the way to 2017 — for her concrete advice on an important part of building links: image link building. Image link building is a delicate art. There are some distinct considerations from traditional link building, and doing it successfully requires a balance of creativity, curiosity, and having... [...]

Search Engine Land’s Barry Schwartz has published a new video on ‘Using data to create pages that get links’ featuring Elie Orgel. says, “The next SEO I sat with to interview is named Elie Orgel, he is the Director of Marketing at Rosenblum Law Firm. He has been doing SEO for about ten years now and works in a pretty competitive space now. In part one of our conversation, we spoke about his career and experience and then got into a fun SEO topic. We spoke about how he uses data sources that are on the web but not indexed by Google to create rich content pages that attract... [...]

SEMrush contributor Erika Varagouli has published an article highlighting 10 best link building tools for 2020. She says, “When it comes to running a link building campaign, using the right tools can make your life a lot easier. While there are hundreds of link building tools marketed to SEOs, the most effective ones help you streamline the process to remove the need to carry out what would otherwise be manual tasks. In this guide, we’re going to dive deep into 10 link building tools that you need to know about, as well as sharing a bonus list of five Chrome extensions that you... [...]

MOZ has published the latest episode of Whiteboard Friday episode ‘How to Get Backlinks in 2021 [Series Part 2: Prospecting]’ featuring Britney Muller. The MOZ team says, “As we head into 2021, the work of reclaiming lost links and building new ones remains crucial. In this week’s brand new episode of Whiteboard Friday, SEO expert Britney Muller is back with the second installment in her link building series, this time walking us through some tips and tricks for an important part of your link building journey: link prospecting”. How to Get Backlinks in 2021 [Series... [...]

On your websites, external links direct a visitor from one of your pages to a target page on a different website. Such links help you to connect your audience with resources and offers found anywhere around the web. IM NewsWatch, for example, uses external links in most of its articles. SEMrush contributor Shelley Walsh has shared a list of SEO best practices for using external links in your content. She says, “The internet is built on links. Without them, we would have an unorganized mess of disconnected pages that would be difficult to find and navigate. The original BackRub concept of... [...]

Ahrefs has published a new video titled ‘Internal Link Opportunities: Build links the easy way’ on internal link building. The Ahrefs team says, “In this video, we’re introducing our latest tool in Site Audit, which will tell you exactly where to add internal links to help your pages rank higher in Google”. Watch the video here. Ahrefs  [...]

With effective link building techniques, you can improve keyword rankings and get more website traffic. Search Engine Journal’s Andrew Dennis has shared 10 proven link building techniques to help you improve your marketing. Dennis says, “here is a list of 10 link building techniques that work and will bring the types of links that fuel improved keyword rankings. 1. Resource Promotion One of the best ways to secure worthwhile links is by promoting linkable resources to relevant audiences. These resources typically take the form of an in-depth or comprehensive guide on a topic that is... [...]

Quality links enable you to achieve more traffic to your website from the search engines. You can get more links by publishing content on regular intervals that is of interest to your target audience. Siege Media has published a new podcast episode ‘Link Building: Long Term vs. Short Term Strategies’. Listen to this podcast episode to learn the following: When does prioritizing immediate links make sense? Content formats that get results in a short time frame Risks involved with short term link building content Link outcomes and expectations in a 6 month strategy What businesses can... [...]

Link building is an essential process to strengthen your SEO performance. Search Engine Journal is hosting a webinar ‘How We Built 600+ Links in 30 Days & You Can, Too’ on Wednesday, October 14, 2020, at 2.00 pm ET. The SEJ team says, “Join our next sponsored webinar as Kevin Rowe, CEO at PureLinq, shares how he set up a link building program that generated over 600 links in one month. You’ll learn more about how to produce a 90% response rate on outreach with: The relationships required for success. Technical resources are needed to prepare for your big month. Workflows to maximize... [...]

The holiday season is fast approaching. You need to start working on the campaigns to earn more sales this year. eMarketer is hosting a webinar ‘Unwrap Social Advertising Success for Holiday 2020’ on Wednesday, October 14, 2020, at 2.00 pm ET. The eMarketer team says, “eMarketer is pleased to moderate a Tech-Talk Webinar featuring Smartly.io’s Rich Lawrence, vice president, US, West, and Dylan L. Douglas, head of customer success, North America. They will share how to plan, set up, and optimize your social advertising campaigns. Join this webinar and learn: Key best practices for festive... [...]