Quality content matters at the right time. You need to plan and execute your social media marketing campaign in a timely manner. HubSpot contributor Lucy Alexander has published an article sharing some useful tips on planning your Instagram posts. She says, “HubSpot, AdobeSpark, and Iconosquare teamed up to create a 30-day planning guide for business Instagram planning. We’ve also thrown in 30 templates to help you get started. Click here to get the planning guide. Your Instagram’s Visual Theme Once you’ve decided on the type of content you want to post, you’ll want... [...]

HubSpot has published a new video ‘5 Steps To Get Your First 1,000 Instagram Followers In 2022’ to help you get and increase your followers on Instagram. The HubSpot team says, “In this video, we’re breaking down how to grow your Instagram and get your first 1,000 followers! These are the 5 steps you need to follow if you want to see real results. Don’t just take our word for it, we’re sharing what the experts say as well.” HubSpot  [...]

Instagram engagement rate is a quantitative measure of how users interact with the content on your profile. It takes into account your number of followers, likes, comments, and shares. HubSpot contributor Flori Needle has shared nine ways to increase your Instagram engagement rate in 2022. She says, “Instagram engagement rates are significant because they measure an audience’s interest, brand relevance, and social authority. Audience Interest If your content appeals to your target audience, your engagement rate will be higher. If you take the time to review your best-performing content... [...]

Sue B. Zimmerman has published a new video featuring 11 Instagram video ideas. She says, “From boomerang to slow motion to 360 video – there are many creative ways to use video on Instagram to boost your business and engage your followers. Here are just 11 Instagram Video Ideas.” Sue B. Zimmerman’s Blog  [...]

MarketingProfs has published a new video ‘Eight Ways to Improve Your Instagram Presence’ sharing eight ways you can optimize Instagram to gain new followers and market your business on this ever-growing image-sharing network. The MarketingProfs team says, “Instagram currently boasts more than 500 million users. Its popularity has caught the attention of over 200,000 businesses that are successfully using it as part of their social media strategy. In just 10 minutes, we’ll share eight ways you can optimize Instagram to gain new followers and market your business on this ever-growing... [...]

There are several Instagram metrics that affect your marketing strategy. It is important to know which metrics really matter for your business. AdEspresso contributor Althea Storm has published an article highlighting the most important Instagram metrics to track in 2022. She says, “Below, we list which Instagram metrics you should track to achieve your social media goals. Account metrics Engagement rate Here’s the formula to calculate engagement rate: Average engagement across all posts: [Post interactions ÷ total follower count (or impressions) x 100] This metric helps you evaluate how... [...]

Influencer marketing helps businesses easily reach their target audience and promote their products and services. To achieve success, it is important to choose the right influencers. HubSpot contributor Caroline Forsey has listed 130 Instagram influencers you need to know about in 2022. She says, “Here, we’ve cultivated a list of the most popular influencers in every industry — just click on one of the links below and take a look at the top influencers that can help you take your business to the next level: Top Food Influencers on Instagram Top Travel Influencers on Instagram Top Fashion... [...]

Social Media Examiner contributor Anna Sonnenberg has published an article highlighting nine nine Instagram bio ideas for business. She says, “In this article, you’ll learn how to write an Instagram bio for your business using nine essential elements. You’ll also find excellent examples of Instagram bios for businesses across a range of industries. Why Optimizing Your Instagram Bio for Business Helps Your Marketing With the right mix of features and copy, your organization’s Instagram bio can give current and existing customers the information they need and guide them toward the next... [...]

With the constantly rising number of users, Instagram offers an unparalleled opportunity for businesses to reach their prospects. Blogging Wizard’s Adam Connell has shared 30+ Instagram tips, features & hacks to grow your audience and save time. He says, “Ready to take your Instagram account to the next level? Let’s jump into the definitive list of Instagram tips, features & hacks. 1. Regram your follower’s posts and stories It can be tough to come up with new ideas for eye-catching, on-brand Instagram snaps every single day. Fortunately, you don’t have to! You can offload... [...]

Content is the king. With quality content, you can achieve desired results from your Instagram marketing campaigns. Search Engine Journal contributor Brent Csutoras has shared eight steps to creating an Instagram content plan. He says, “In this guide, you’ll learn how to create a content plan that increases brand reach and conversions on Instagram. You’ll also learn some helpful tips to help boost your content. 1. Define Your Goal The first thing you want to do is create your Instagram goal or goals. What do you want to accomplish? Is it to grow your audience, drive more engagement, or... [...]