Dan Thies’ latest ‘SEO BrainTrust’ blog post is titled “Edge Cases & SEO Consequences: Bad Behavior vs. Cloudflare”. Thies says, “One of our consultant clients pointed this one out to me. It’s a good example of how vitally important it is for SEO consultants to understand how the search engine machine actually works. While troubleshooting a potential Penguin issue for a client, she discovered that the client was using the “Bad Behavior” plugin for WordPress, which blocks access for bad bots, fake search engine bots, and the like. By itself, this is... [...]
Archive for the 'Search Engine Marketing' Category
If the latest changes from Google (in, say, the last 30 days) have hurt your site’s rankings, you need to check out The March of the Penguins by Joe Finn After going through this course, you will understand the new google updates much better and know how to work within these rules to improve your ranking. It will give you the information you need for a level playing field . You get: – 25 videos covering every aspect of Google’s “Penguin” update – Audios of all the videos – A mind-map of all the concepts taught in the course SEO is getting tougher. To respond... [...]
Dan Ardebili (“Dr Dan”) and Ben Littlefield are back with a revised version of Google Love Their focus is offline local marketing, but many of their techniques apply to online business, too. Their first edition was a big hit, but as Google changed, the methods had to be tweaked, so now they have announced a new version. Their techniques are explained in both video and written instructions. And they describe them as being simple to just copy and paste for your own business. They show: – How to rank a site quickly and easily – What niches to target – How to build digital... [...]
The latest issue of the ‘Wordtracker’ newsletter has been released. The featured article is titled “Why SEO?”. ‘Wordtracker’ Newsletter Contents 213 tips from SMX London 2012 Why SEO? SEO for Beginners An introduction to basic SEO with Wordtracker’s tools [VIDEO] Live keyword research webinar. ‘Wordtracker’ Newsletter [...]
Freshinator 3000 is here. This plugin automatically revises all your old posts to include new content. It adds snippets from newer posts that are in the same category as the old post. The result is that all your old posts are now revised and look fresh and new to Google, and, just as important, still make sense to a human reader. The new new content isn’t mingled with the original content, but is placed in a boxed off area in the post where it will be seen as a “sidebar” comment. You choose the position of the new box (e.g., bottom of the post) and a title for the box (e.g.,... [...]
Dan Thies’ latest ‘SEO BrainTrust’ blog post is titled “Video: Google Penguin Webinar w/ Dan, Leslie, and David Harry”. Thies says, “Forget the end of the Mayan calendar on December 21, 2012. The world ended for many businesses — regardless of size — on April 24 when Google announced major changes in their search algorithm, code-named “Penguin”. (A penguin is a flightless marine bird. Don’t let that predict the future of your business!)”. Video: Google Penguin Webinar w/ Dan, Leslie, and David Harry SEO BrainTrust [...]
Educational institutions inherently have respect by Google. What is found there definitely doesn’t stay there; Google spreads it around. You can let some of this authority rub off on you. Dr. Schenk (a contributor to IM NewsWatch, by the way) has released a WSO in which he is sharing information on high-authority EDU institutions who allow the public (you and me) to created content on their institution website, typically by creating posts on a blog, but sometimes on a wiki. It’s not simply that you can comment on posts other people created; you can post content yourself. Dr. Schenk... [...]
There have been a lot of people who try to tell you how to recover from a penguin kick. But have you heard results that actually brought a site back to its original position or even above that? David saw his site knocked off of page one for many keywords he once ranked for. He tried several solutions proposed in other people’s training. Nothing worked. Then he decided to dig in and not let the penguin win. He found techniques that have worked for him on three independent sites. He figured he was on to something a decided to share with us. You can find all the details here. [...]
This comprehensive backlinking course has been updated to reflect the latest news out of Google. It’s goal is to get your site to page 1 and keep it there. It teaches evergreen backlinking methods, ones that won’t be invalidated by future changes to Google’s algorithm. It helps you to start slow and build momentum over time, eventually getting into advanced backlinking methods. Backlinkers University is detailed and leads you step by step through the backlinking process. If your SEO skills need a little refresher, check out Backlinkers University here. [...]
The latest issue of ‘Axandra Weekly Search Engine Facts’ has been released. The featured article titled “Pimp your web page titles in 6 easy steps”. Pimp your web page titles in 6 easy steps With all the hype about Google’s latest algorithm updates, it is easy to forget about the basics that are needed to get high rankings. Before you work on the links to your site, your web page basics must be right. For example, the title tag has a very big influence on the search engine positions of a web page. In addition, the title tag is very important because it is the first... [...]