SEO is the process of generating more organic traffic from sites like Google, Bing and Yahoo. Ecommerce SEO is all about ensuring your product pages appear among top organic search results. To help marketers boost their Ecommerce SEO, Business.com columnist Christian Sculthorp has shared five techniques. Sculthorp says, “Starting an ecommerce business has become accessible now that companies like Shopify have made it as easy as uploading a few images. Everybody has the opportunity now to sell their own products or start a drop-shipping empire. Whether you’re new to ecommerce or run... [...]

In any web-based business, achieving an SEO ranking higher than your competitors is a must. For e-commerce too it is true. With proper keyword research and optimization of your e-commerce you can certainly rank higher. Search Engine Land columnist Brian Weiss has highlighted five common e-commerce SEO mistakes and how they can be avoided. Weiss says, “Getting things right for enterprise e-commerce SEO can be really challenging. You often have to merge very different sources of product data into a single system and make everything work. There are more pages than you could ever curate manually.... [...]