Post Covid-19, the economic conditions around the world are challenging for everyone. In such circumstances, we need to change the way marketing works. Exposure Ninja’s Tim Cameron has published an article highlighting the risks of reducing digital marketing in a recession. He says, “Do you reduce your marketing and hope sales keep on coming? Or, do you increase your marketing budget, hope that sales increase, and use that revenue to pay for the marketing? But, what if the sales don’t come? By the end of this blog post, I’ll have hopefully shown you enough convincing evidence that... [...]
Archive for the 'Digital Marketing Trends' Category
By acquiring the right skills, you can take your internet marketing to an altogether new level. Watch Ahref’s latest video to learn 11 in-demand digital marketing skills that are important to develop for your digital marketing career. Ahrefs [...]
Digital marketing has become a lucrative career option for many. With the right mindset and proper knowledge, you can carve a path for yourself in this domain. HubSpot has published a new video ‘How to Start A Career in Digital Marketing In 2022’ to help anyone who wants to start a career in digital marketing. The HubSpot team says, “If you’re looking for a job in digital marketing and want to know what skills and experience you need, then this video is for you! I share six tips that will help you land your dream digital marketing job.” HubSpot [...]
In his latest video ‘Is Digital Marketing Going to Be Saturated in 2022?’, Neil Patel has shared some useful insights on the future of digital marketing. He says, “Everyone is doing digital marketing, especially after the pandemic. Today I’m going to break down if digital marketing is going to be saturated in 2022.” Neil Patel’ Blog [...]
There are several tools that exist in the world of digital marketing. It is a challenge to choose the ones that your business needs. Watch HubSpot’s newest video ‘Best 5 FREE Digital Marketing Tools You Need’ to learn about five free digital marketing tools. The HubSpot team says, “In this video we’re sharing the best 5 free digital marketing tools you need! Thank us later (or just give this video a big thumbs up). These free tools will help you with everything from project management to designing visual assets that’ll take your business to the next level. Want more... [...]
Digital marketing continues to evolve with the launches of new tools and technologies. By keeping pace with the ongoing changes, you can continue to make the most of your digital marketing initiatives. In his new video ‘The Most Valuable Digital Marketing Skills in 2021’, Neil Patel has highlighted some of the most important digital marketing skills for 2021. He says, “Do you want to do well in digital marketing? You need to know the valuable skillsets that everyone wants. Today I’m going to break down the most valuable digital marketing skills in 2021 that every company... [...]
Digital marketing depends on the tools and technologies. It keeps innovating with the addition of a new set of tools. SunHouse Marketing contributor Fran Jakubowicz has published an article highlighting 22 tools to improve digital marketing performance. He says, “The beauty of “suite tools” is their all-in-one convenience. They generally include the following: competitive intelligence, backlink analytics, SEO intelligence, website auditing, branded reports, social listening. 1. SEMrush Established in 2008, SEMrush (or old faithful) is a feature-rich, paid tool and a must in any digital... [...]
Digital marketing continues to evolve. With new platforms that come up to support the digital marketing initiatives, it has become both easier as well as challenging. In his new video ‘Digital Marketing Trends You Can’t Ignore in 2021’, Neil Patel has shared some useful information about the current digital marketing trends He says, “CPCs, and you know, cost for impressions decreasing drastically right now. I don’t know if you guys see that, but we see that. We also see conversion rates decreasing”. Neil Patel’s Blog [...]
Marketing Dive has published a new playbook ‘The Path to Digital Success That Prioritizes Consumer Privacy’. The MD team says, “Innovative marketers know that staying ahead of shifting privacy protocols is tantamount to staying ahead of the competition. As privacy norms continue to change, leveraging data and analytics to reach your customers is more important than ever. In this new playbook, we explore how to navigate this post-cookie landscape and build a more accurate customer journey. This playbook discusses: Stricter regulatory conditions and what they mean to marketers Filling... [...]
In 2021, digital marketing continues to evolve with new platforms and features added to the existing ones. With a multi-faceted and diverse approach, one can achieve digital marketing success. Entrepreneur magazine contributor Kevin Leyes has shared five digital marketing trends for businesses in 2021. He says, “In this article, we’re going to be discussing five digital marketing trends that every business should keep an eye on in 2021 so that you can begin strategically developing and structuring your plans to give your business a competitive edge. 1. The (continued) rise of social media Inevitably,... [...]