Digital marketing is important for businesses because it can help them reach their target audience, increase sales, and grow revenue. It’s also adaptable and flexible, making it a good option for businesses that need to quickly respond to changes in the marketplace. Digital Marketing Institute contributor Emma Prunty has published an article featuring five digital marketing trends for 2024. She says, “In this article, we’ll explore the digital marketing trends to watch out for in 2024 as we’ve learned from some of our global experts at the Digital Marketing Institute: In social... [...]

According to Optimove, the role of AI and machine learning in 2024 will continue to be pivotal for marketers and consumers alike. Digital Marketing Institute contributor Emma Prunty has published an article featuring key digital marketing trends for 2024. She says, “In this article, we’ll explore the digital marketing trends to watch out for in 2024 as we’ve learned from some of our global experts at the Digital Marketing Institute: In social media, we explore the rise of Instagram Threads, why you should take LinkedIn seriously, and how AI is going to play more of a part in social... [...]

This is a reminder for the DMI webinar to be held on Monday, December 4, 2023.  Digital marketing is the use of online technologies to promote products and services. It includes social media marketing, SEO, PPC marketing, email marketing affiliate marketing, etc. Digital Marketing Institute is hosting a webinar ‘2024 Trends in Digital Marketing’ on Monday, December 4, 2023, at 9.00 am ET. The DMI team says, “Join one of our most popular events of the year! Will Francis will welcome 4 DMI experts into the webinar room to share their thoughts on what trends to watch out for in... [...]

Digital marketing is the use of online technologies to promote products and services. It includes social media marketing, SEO, PPC marketing, email marketing affiliate marketing, etc. Digital Marketing Institute is hosting a webinar ‘2024 Trends in Digital Marketing’ on Monday, December 4, 2023, at 9.00 am ET. The DMI team says, “Join one of our most popular events of the year! Will Francis will welcome 4 DMI experts into the webinar room to share their thoughts on what trends to watch out for in 2024. AI is bound to dominate the conversation but we’ll also look in more... [...]

The digital marketing landscape is the collection of tools, channels, and strategies that businesses use to sell products and services online. Digital Marketing Institute has published ‘The Digital Marketer’s Guide – 9 Simple Ways to Stay Relevant and Up-to-Date’ to help marketers in the constantly changing digital marketing landscape. Emmy Prunty says, “Ultimately the pace of digital marketing can be unforgiving, so be prepared to pivot and adapt if circumstances change, but use your strategy as a blueprint you can return to for guidance. Now you’ve got to grips with... [...]

Digital marketing, also known as online marketing, is the use of digital channels to promote products and services to consumers. Forbes has published ‘Digital Marketing In 2023: The Ultimate Guide’. Janette Novak and Nikita Tambe say, “Traditional marketing channels like broadcast television, radio and newspapers are still intact but are no longer dominated with the massive audiences they commanded in their heyday. To be a successful marketer, you need to focus where your audience is and market accordingly and nowadays, people are on the internet. According to Statista, there... [...]

Marketing trends are activities or strategies that brands put into practice to stay relevant in their industry. Trends are usually inspired by the latest technology or the changing needs of consumers, and they help brands stay up to date while trying new things. Similarweb contributor Monique Elli has published an article answering the question ‘Why Are Marketing Trends Important?’. Elli says, “When you’re truly at the forefront of marketing trends, you’re not just keeping up with competitors, you’re setting the pace. Your brand could become the benchmark that sets a new... [...]

Digital marketing continues to evolve with the newest additions such as voice search, chatbots, and AI etc. Similarweb contributor Leah Messenger has published an article featuring six digital marketing trends to watch out for in 2024. She says, “The world of digital marketing has been growing and growing ever since it began – the internet is graced with new tools and technologies every single day, and the way we search changes on a (seriously) regular basis too. New trends emerge every day, thanks to these fast-paced behaviors and, as marketers, we’ve got to keep on top of all of it. So,... [...]

Marketing performance can improve with your experience. This experience adds a set of skills that help you make your marketing irresistible. Ahrefs contributor Mateusz Makosiewicz has published an article featuring eight key digital marketing skills based on his 15 years in the industry. He says, “For the past 15 years, I’ve been in various digital marketing roles, from specialist to management, working both on software and hardware products. And I’ve learned that this career favors people who can do eight things exceptionally well. If you’re thinking about a career in digital marketing... [...]

Neil Patel has published a new video ‘The Art of Digital Marketing’ explaining how to improve digital marketing. He says, “From identifying your target audience to crafting compelling messages and leveraging the latest digital marketing tools, is it all an art? Find the key elements of a winning marketing strategy.” Neil Patel’s Blog  [...]