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Monday, June 16, 2025

Archive for the 'Customer Relationship Management' Category

How To Make More Customers Click, Choose & Walk Through Your Doors [Webinar Replay]

Search Engine Journal has made available the replay of its webinar, ‘How To Make More Customers Click, Choose & Walk Through Your Doors’. Heather Campbell says, “Local search is make-or-break for small businesses. Want to know what really drives in-store visits? Find out in our expert-led webinar. You’ll get: ✅ 2025 shopper insights from 2,000+ consumers, worldwide. ✅ Practical SEO tips for Google, Apple, voice assistants & AI tools. ✅ Proven tactics to improve local SERP visibility. ✅ Digital signals that matter most to consumers. ✅ Ways to improve... [...]

Reminder- Visualizing Sustainability—Building Trust Through Authentic Storytelling, June 12 [Webinar]

This is a reminder for the Adweek webinar on Thursday, June 12, 2025. Authentic storytelling builds trust by connecting with audiences on an emotional level, making brands more relatable and memorable. It humanizes marketing, turning messages into meaningful experiences that drive engagement. As sustainability takes center stage, brands are under pressure to communicate their efforts clearly and credibly. Adweek is hosting a webinar,’ Master Consumer Agility With AI-Driven Data’ on Thursday, June 12, 2025, at 1.00 pm ET. The Adweek team says, “Join experts from Getty Images... [...]

Visualizing Sustainability—Building Trust Through Authentic Storytelling, June 12 [Webinar]

Authentic storytelling builds trust by connecting with audiences on an emotional level, making brands more relatable and memorable. It humanizes marketing, turning messages into meaningful experiences that drive engagement. As sustainability takes center stage, brands are under pressure to communicate their efforts clearly and credibly. Adweek is hosting a webinar,’ Master Consumer Agility With AI-Driven Data’ on Thursday, June 12, 2025, at 1.00 pm ET. The Adweek team says, “Join experts from Getty Images for a data-backed look at how brands can use authentic, inclusive... [...]

How To Prove You Belong in Your Audience’s Orbit [Video]

Customer Relationship Management (CRM) is essential for building strong, long-term customer connections and improving satisfaction. It helps businesses streamline communication, personalize experiences, and drive loyalty. Content Marketing Institute has published a new video ‘How To Prove You Belong in Your Audience’s Orbit’. The CMI team says, “If your business is struggling to get heard above all the online noise, algorithms aren’t to blame — but your approach might be. Modern audiences aren’t waiting to be reached. They’re actively self-sorting themselves into tighter,... [...]

Reminder- The Secret to Unlocking Customer Lifetime Value, April 9 [Webinar]

This is a reminder for the Adweek webinar on April 9, 2025. Brands are sitting on a goldmine of customer insights, but only if they have the right data. Permissioned data, the most trusted source of consumer information, is transforming the way brands engage and understand their target audiences—and it’s the secret to unlocking customer lifetime value. Adweek is hosting a webinar ‘The Secret to Unlocking Customer Lifetime Value’ on Wednesday, April 9, 2025, at 1.00 pm ET. The Adweek team says, “Get actionable strategies for using permissioned data to fuel your brand’s... [...]

Stop Chasing Bigfoot. Use Strategy To Improve Customer Insights [Video]

Content Marketing Institute has published a new video ‘Stop Chasing Bigfoot. Use Strategy To Improve Customer Insightsa’. The CMI team says, “Most CMOs say they feel overwhelmed by the sheer volume of marketing data. Despite this, marketers still find getting a 360-degree view of their customers as elusive as capturing Bigfoot. Rather than chipping away at the insights problem with more tools and technologies, Robert Rose suggests solving it for good with a unified data strategy. Read this week’s Rose-Colored Glasses for Robert’s four-step action plan.” Content Marketing... [...]

The Secret to Unlocking Customer Lifetime Value, April 9 [Webinar]

Brands are sitting on a goldmine of customer insights, but only if they have the right data. Permissioned data, the most trusted source of consumer information, is transforming the way brands engage and understand their target audiences—and it’s the secret to unlocking customer lifetime value. Adweek is hosting a webinar ‘The Secret to Unlocking Customer Lifetime Value’ on Wednesday, April 9, 2025, at 1.00 pm ET. The Adweek team says, “Get actionable strategies for using permissioned data to fuel your brand’s growth from SheerID’s Rebecca Grimes, chief revenue... [...]

Social Care: The Path to Happier Customers and Increased Sales [Podcast]

Social care helps marketers and business owners by enhancing customer engagement, building brand loyalty, and improving reputation management. Proactive support on social platforms drives trust, retention, and sales growth. Social Media Examiner has published the latest Social Media Marketing Podcast episode ‘Social Care: The Path to Happier Customers and Increased Sales’ featuring Nikki Rausch. This episode covers the following: How Social Care Benefits Marketers and Business Owners Social Care... [...]

How To Avoid Content Chaos in the AI Age [Video]

Content Marketing Institute has published a new video ‘How To Avoid Content Chaos in the AI Age’. The CMI team says, “Why worry about making your content plans visible if you can create content at the speed of AI? Because content created doesn’t equal content impact. Robert Rose of the Content Marketing Institute explains why getting people — and tools — to work together matters more than ever.” Content Marketing Institute  [...]

Beyond the Purchase: The Future of Consumer Behavior in 2025 [White Paper]

Digital Marketing Depot has published a new white paper ‘Beyond the Purchase: The Future of Consumer Behavior in 2025′. The DMD team says, “Businesses are now challenged to transcend traditional roles and become true partners in their customers’ lives. Understanding this dynamic requires a delicate balance between staying true to core missions and embracing new practices that resonate with a diverse, informed, and engaged audience. It demands an understanding of emerging trends while balancing the agility to implement strategies that foster meaningful relationships. This... [...]


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