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Sunday, June 13, 2021

Archive for the 'Social Media Campaigns' Category

How to Plan Your Social Media Strategy

Every online marketer understands the importance of social media and how it can help build their brand and boost their sales. The reach of the popular social platforms is enormous. Ignoring them can be deadly for your business. Despite this awareness, some marketers have not been willing to invest the time and effort needed into properly planning their social media campaigns, leaving everything to chance. If this sounds like you, you may be missing out on a lot of opportunities for increased visibility and ultimately increased profits. In this post, we want to help you start the planning process... [...]

How to Use Social Media Promotions to Grow Your Business

Photo Credit: Pixabay Effectively marketing your business means building a connection with your customers based on who they are and their needs, values, and wants. Unfortunately, while most companies understand the importance of marketing, many fall short of implementing strategies that resonate with their customer base. They also fall short of using the right vehicles for their marketing efforts.  One of the most popular vehicles for marketing your business is social media. Social media started as a way for people to stay connected but has since grown into a platform for companies to use to... [...]

Strategies to run paid social campaigns

Social media offers a variety of ways to reach out larger audiences and make your business successful. Inside social what we have is paid campaigns that help you reach a targeted mass. Econsultancy columnist Sean Cole has shared six basics of planning a paid social media campaign. Cole says, “Advertising on social media is, of course, now widely utilised. With Econsultancy recently refreshing its Paid Social Media Advertising Best Practice Guide, let’s look at six specific areas for beginners to consider when designing a paid social campaign. Audiences Let’s start with audiences.... [...]

How to Run Successful Social Media Campaigns

Social media campaigns are planned with a purpose which makes it challenging as compared to managing social media profiles. Marketers need to focus on the right time to run such campaigns. Entrepreneur contributor Alfred Lua has shared 13 tips for marketers to run social media campaigns. Lua says, “Here’s a quick overview of all the 13 social media campaign tips. Feel free to click on the tip that interests you the most to jump to that tip. Use existing platforms in a unique way Experiment with new, emerging platforms Get your audience involved Tap into trending topics creatively Let your... [...]