The latest ‘Exposure Ninja’ video is titled ‘How to Rank in Perplexity AI (with Examples)’. This video covers the following: The hidden mechanics behind how Perplexity selects which brands to recommend (including how it parses queries and builds its unique search index) Strategies to make your brand appear in Perplexity’s responses — including why getting featured in lists on high-authority websites dramatically increases your chances of recommendation Why Perplexity “prefers to cite multiple types of sources” and how to leverage this... [...]

AI enhances PPC reporting by automating data analysis, identifying trends, and optimizing ad performance in real time. It provides actionable insights, enabling marketers to improve ROI with data-driven decisions. Search Engine Journal contributor Frederick Vallaeys has published an article featuring three ways how AI is changing PPC reporting. He says, “In this article, I’ll walk you through some of the technology used by modern marketers and share examples of how I’ve used AI to streamline my PPC reporting. 1. Collect Complete And High-Quality PPC Data We need data to guide us before... [...]

Shopping habits are shifting faster than ever, leading brands to navigate challenges in customer loyalty, hospitality, and the demand for more engaging, immersive experiences. Adweek is hosting a webinar ‘How Immersive Tech and AI Are Transforming Ecommerce’ on Thursday, March 20, 2025, at 1.00 pm ET. The Adweek team says, “Explore the state of key retail elements today, from customer experience to brand engagement, and examine what’s next – including the rise of experiential and immersive shopping – with ADWEEK editor in chief Ryan Joe and Infinite Reality chief... [...]

AI boosts website traffic by optimizing SEO, personalizing content, and enhancing user experience. It helps attract the right audience through predictive analytics, automation, and smarter search strategies. Orbit Media Studios has published a new video ‘The AI Impact on Website Traffic’ featuring Andy Crestodina. It covers the following: The data: How do AI Overviews affect organic clickthrough rates Changes to search results pages (SERPs) over time Which phrases are impacted by AI and SERP changes? How to use your own GA4 data to see traffic and conversion rates for the two kinds... [...]

AI tools in marketing enhance efficiency by automating tasks, analyzing data, and personalizing customer experiences. They help businesses optimize campaigns, predict trends, and improve ROI with data-driven insights. HubSpot has published the latest episode of the ‘Marketing Against the Grain’ podcast titled ‘How I Run A 0-Employee Marketing Agency With AI Tools’. It covers the following: Scaling Agency with AI Tools ChatGPT Revolutionizes Content Creation AI Marketing Toolkit... [...]

Marketing analytics in the AI age will be driven by real-time data insights, predictive modeling, and automation. Businesses will leverage AI-powered analytics to personalize campaigns, optimize performance, and enhance decision-making like never before. Content Marketing Institute has published a new video ‘What’s the Future of Marketing Analytics in the AI Age?’. The CMI team says, “Still waiting to tie together your digital marketing activities across all channels? Wondering how third-party cookie degradation will affect your strategy? And can AI help? Google’s head of... [...]

HubSpot has published the latest episode of the ‘Marketing Against the Grain’ podcast titled ‘Everything You Need To Know About AI Voice Agents in 2025’. The HubSpot team says, “Are AI voice agents the future of business communication? Kipp and guest Flo Crivello (Founder and CEO of Lindy), uncover how AI voice agents are transforming customer interactions and the incredible potential yet to be unlocked. Learn more on the current capabilities of AI voice agents, why latency... [...]

Discover Workforce AI, the ultimate AI app that simplifies and streamlines every task for you. This innovative, all-in-one platform empowers you to create content, videos, images, chatbots, code, and more—all from a single, intuitive dashboard. Now you can build viral videos, engaging reels, voice clones, blog posts, social media content, and more in one place. Additionally, Workforce AI offers Multi-AI Models, instant content generation, automatic SEO ranking, over 50 AI tools, and much more. You should invest in this powerful new tool today if you want to: ➤ Develop AI-driven influencers... [...]

As economic stress, declining brand loyalty, and rising privacy concerns reshape consumer engagement in 2025, marketers must adapt quickly. Adweek is hosting a webinar ‘How to Supercharge Your Data with AI’ on Tuesday, March 18, 2025, at 1.00 pm ET. The Adweek team says, “Discover how AI-driven consumer intelligence can help brands and agencies drive meaningful engagement and sustainable growth by leveraging predictive consumer intelligence for enhanced acquisition with leaders from Resonate. You’ll get actionable strategies to: How to real-time intent signals to spot... [...]

Workforce AI lets you join the world’s leading companies that are discreetly transitioning from costly freelancers and agencies to AI alternatives. This shift is not simply theoretical; it’s already occurring. For example, 🔥 Corporations are letting video editors go because AI now crafts Hollywood-quality videos from simple text prompts. 🔥 Design agencies are being replaced because AI can instantly produce visually captivating and high-converting images. 🔥 Social media marketers are moving away from hiring copywriters since AI can develop entire marketing strategies in mere... [...]