CMI Shares 17+ Marketing Strategies for Navigating Uncertainty
Content Marketing Institute Ann Gynn contributor has published an article featuring 17+ marketing strategies for navigating uncertainty.
She says, “Do you remember the Magic 8 Ball?
Ask a yes-no question. Shake the large plastic ball and turn it over to see the answer. A 20-sided die would appear with an answer that ranged from the affirmative (“It is decidedly so”) to the negative (“Don’t count on it”) and a touch of vagueness (“Reply hazy. Try again.”).
With all the uncertainty in the world, you may think consulting that toy is preferable to throwing up your hands when it comes to adjusting your marketing strategy.
But we want you to play a better game, so we asked the experts presenting at Content Marketing World: How should a marketing leader adjust their plans and budgets for the rest of 2025 and into 2026?”
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