Google Search Central has published a new document featuring ‘Google Images best practices’.

The GCS team says, “Google Images is a way to visually discover information on the web. Users can quickly explore information with more context around images with new features, such as image captions and prominent badges.

By adding more context around images, results can become much more useful, which can lead to higher quality traffic to your site. You can aid in the discovery process by making sure that your images and your site are optimized for Google Images. Follow our guidelines to increase the likelihood that your content will appear in Google Images search results.

Create a great user experience

To boost your content’s visibility in Google Images, focus on the user by providing a great user experience: make pages primarily for users, not for search engines. Here are some tips:

  • Provide good context: Make sure that your visual content is relevant to the topic of the page. We suggest that you display images only where they add original value to the page. We particularly discourage pages where neither the images or the text are original content.”

Google Images best practices

Google Search Central


You May Also Like These Topics...

Google Search News (Dec ‘22) – Search Essentials, ranking systems, and more! [Video]

Google Search Central has published the latest video episode of ‘Google Search News (Dec ‘22) – Search Essentials, ranking systems, and more!’ featuring John Mueller and Lizzi Sassman. In this December episode of Google Search News, John Mueller and Lizzi Sassman go over recent updates and announcements in Google Search. They cover: Search Essentials Site […]

Sharing is caring

Your Guide to Google E-E-A-T

The team Google E-E-A-T refers to Experience, Expertise, Authoritativeness, And Trust. Erik Emanuelli has published a comprehensive guide explaining Google E-E-A-T. He says, “Google E-E-A-T is the recent update to the quality rater guidelines. The most important change consists of the letter E added to the start of the popular acronym E-A-T (expertise, authoritativeness, and […]

Sharing is caring

Does Google Penalize AI-Generated Content? [Answered]

Michael Cottam has published an article answering the question ‘Does Google Penalize AI-Generated Content?’. He says, “Let’s ignore for the moment the possible hypocrisy of Google leaning on AI in its search algorithms yet telling the rest of the world using it is cheating. Google’s position on CONTENT generated by AI is that it’s spam–see this article from Search […]

Sharing is caring

Google and the Rise of Zero Click Searches [Podcast]

Search Engine Journal founder Loren Baker has published a new episode of the Search Engine Show podcast ‘Google and the Rise of Zero Click Searches – What Does it Mean For Your Business?’. He says, “What is Zero Click? And how does it affect businesses and their SEO/PPC strategies? Semrush’s Marcus Tober joins me on […]

Sharing is caring
Sharing is caring