As ROI continues to be a challenge for digital marketers, it’s more important than ever to find ways to determine the impact and measure the value of influencer marketing efforts. That’s where affiliate marketing comes in.

Adweek is hosting a webinar ‘Maximize Your Influencer Marketing ROI’ on Tuesday, September 20, 2022, at 1.00 pm EDT.

The Adweek team says, “Hear directly from Awin’s influencer marketing manager Carissa Flinders on how to merge your affiliate and influencer marketing efforts to achieve optimal ROI. You’ll find out:

  • Why tracking and attribution via the affiliate channel can resolve your influencer measurement and ROI dilemmas
  • How likes and comments translate to clicks and sales
  • Ways to leverage influencers as both an awareness strategy and a purchase driver.”

Maximize Your Influencer Marketing ROI


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