Proper analysis and use of data can help you take your business to newer heights. The data has created an altogether new opportunity for all of us to expand our businesses.

ReadWrite contributor Megan Ray Nichols has shared nine ways data visualization to grow your business.

Nichols says, “Being so integral to operations, it makes sense then that the data should be organized in practical, accurate ways that allow for easier consumption. But beyond that, what are the benefits of a solid data visualization strategy? What can it do for a business? Here are nine examples.

1. Visualized Data Can Be Processed Faster

The human brain is designed to process visual content and information at a much faster rate than text. In fact, researchers from the Pennsylvania School of Medicine discovered the retina is capable of transmitting data at around 10 million bits per second. Since the retina is technically part of the human brain, it means that we — as a species — can take in visual information much faster and more effectively.

This faster rate leads not just to faster ingestion and processing, but to faster action, as well. If you can discern insights at a faster rate, you can react to what’s happening in the real-world time much more rapidly, too. Taking that a step further, you can use the incoming data to make more predictive decisions”.

The Business Benefits of Visualizing Your Data


Sharing is caring