‘5 Engaging Pinterest Strategies for Merchants’ – ‘Website Magazine’ Article
The latest article on ‘Website Magazine’ is titled “5 Engaging Pinterest Strategies for Merchants”.
Allison Howen says, “Pinterest isn’t a social network that retailers should overlook.
In fact, recent Piqora data shows that total revenue driven from Pinterest has increased by more than 78 percent year over year. The challenge many retailers have when it comes to Pinterest, however, is implementing a content strategy that does more than just advertises their products. Just like other social networks, Pinterest is a place where conversations happen and content gets shared, which means that pins need to be engaging in order for retailers to see a positive ROI“.
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