The latest post on ‘ReadWrite’ is titled “How Facebook’s New Sound Notifications Could Boost Engagement”.

Adam Popescu says, “Hear that? No? Well, that’s because Facebook is testing a new audio notification system to select members, and if you’re not one of the first batch of guinea pigs, all is still quiet on your profile.

But if this feature catches on, you and the rest of Facebook’s billion networkers might soon hear a ping every time someone sends you a message, posts to your wall or tags you in a photo. And despite last week’s largely negative coverage about the new service by over-engaged journalists, Facebook insiders and some user interface and user experience (UI/UX) designers are calling it a boon for engagement”.

How Facebook’s New Sound Notifications Could Boost Engagement

ReadWrite

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