Julie Ann Ross say, “Online reputation management begins with proactive public relations strategy”. [SitePro News Blog]

‘SitePro News’ blog post:

Determining Brand Strategy in Online Reputation Management

Julie Ann Ross say, “Online reputation management begins with proactive public relations strategy. Measurement of online brand acceptance and social media activity associated to a brand is a crucial component in determining success and value of campaign efforts. How can you monitor your efforts to know whether you’re making a difference?”.

Determining Brand Strategy in Online Reputation Management…

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