‘iPad is a Smashing Success for Apple; Less so for Publishers’ – OPA Intelligence Report
The latest issue of Online Publishers Association intelligence report has been released. The featured research is titled as ‘iPad is a Smashing Success for Apple; Less so for Publishers’.[OPA Intelligence Report]
‘OPA Intelligence Report’ Contents
NEWS
– iPad is a smashing success for Apple; less so for publishers
– The rise of Groupon and digital coupons
– The push for pay walls, with limited success
– Facebook flourishes, feeds massive traffic to publishers
– Ad spending online grows in recessionary times, beats out newspapers
– Hackers make security a big priority for publishers
– New controversial Net neutrality rules from the FCC
– Regulators consider Do Not Track list for online ads
– Boom in content farms, but Demand Media delays its IPO
– Android surges past iPhone in global usage
– More Year-End Reading
Online Publishers Association
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