‘Marketing Experiments’ latest blog post is titled “Solving for a Conversion Lift: To get to the right answer, change the question”. [‘Marketing Experiments’ Blog]


Marketing Experiments’ latest blog post:

Solving for a Conversion Lift: To get to the right answer, change the question

Daniel says, “Today, I engage in real-world marketing research. But working under the weight of business objectives and cutting our way through the jungle of organizational politics as we perform applied research for our clients, often makes me long for the good old university days of participatory action research.”

Solving for a Conversion Lift: To get to the right answer, change the question…

Marketing Experiments Blog

 

 

 

 

Sharing is caring