Alex Mandossian’s latest blog post is titled “The “Decoy” Pricing Model.” [Blog]


Alex Mandossian’s latest blog post:

‘The “Decoy” Pricing Model’

Alex says, “According to Wikipedia, the “decoy effect” (also known as the “asymmetric dominance effect”) is the phenomenon whereby consumers change their preference between two options when also presented with a third option that is asymmetrically dominated.”

‘The “Decoy” Pricing Model’

Alex Mandossian’s Blog

 

 

 

 

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