Ray Edwards’ blog post with podcast is titled “How To Split-Test Sales Letters”. [Blog with Podcast]


Ray Edwards’ blog post with podcast is reprinted here.

How To Split-Test Sales Letters

The Story: It’s easy to get started with split-testing.

The Point: Anyone can increase their conversions by using simple split-testing.

The Resource: Website Optimizer

Here’s the easiest way I know of to start testing (one hour or less):

1. Get a Google account (use the link).
2. Set up your first test.
3. Get the test started.

Listen to the podcast

How To Split-Test Sales Letters

Ray Edwards’ Blog

Ray Edwards is a direct response copywriter, speaker, author, Internet marketing consultant. Grab your free copywriting videos and instruction from Ray at http://WebCopyWritingExplained.com

*IMNewswatch would like to thank Ray Edwards for granting permission to reprint the latest blog post.

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