AOL Europe and EMI Music have signed an advertising-supported music video streaming agreement. The partnership will enable the UK, French and German Internet users to to stream music videos free-of-charge via the AOL portal, according to AOL.


AOL Europe and EMI Music have signed an advertising-supported music video streaming agreement. The partnership will enable the UK, French and German Internet users to to stream music videos free-of-charge via the AOL portal, according to AOL.

European Internet users will be able to access music videos from EMI Music artists, including Coldplay, Corinne Bailey Rae, Norah Jones and Lily Allen.

Chris Kennedy, chief financial officer, EMI Music International, said: “The advertising-funded model is one that really appeals to a cross-section of music fans, and we’re pleased to be able to link with AOL across Europe to offer consumers another way to engage with the music and videos of our artists”. [source]

Dana Dunne, CEO, AOL Europe, said: “One of the cornerstones of AOL’s new business strategy is to offer world-class, compelling online entertainment to all consumers on the web.

Our agreement with EMI Music means that music fans throughout Germany, France and the UK will be able to enjoy more than 1,000 top EMI Music videos on AOL”. [source]

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AOL Press Release

About AOL

AOL and its subsidiaries operate a network of Web brands and the largest Internet access subscription service in the United States.

About EMI

EMI is the world’s largest independent music company, operating in 50 countries. Its EMI music division represents around 1300 artists spanning all musical tastes and genres.

 

 

 

 

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